A Message of Love Lights up Christ the Redeemer in Rio de Janeiro, Brazil

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On July 26th 2016 a message of LOVE lit up Christ the Redeemer, atop the iconic Corcovado mountain in Rio de Janeiro, for the official I LOVE RIO ceremony.

Christ the Reedemer, Rio de Janeiro, Brazil

Christ the Redeemer, Rio de Janeiro, Brazil

A starred sky and a light breeze set the perfect stage for the blessing ceremony of the I Love Rio portal, an independent cultural project celebrating the beauty and soul of the Marvelous City.

A clear, starred sky and a light breeze set the perfect stage for the blessing ceremony of the I Love Rio portal, an independent cultural project celebrating the beauty and soul of the Marvelous City.

A short introductory speech was followed by thanks given to all the supporters and endorsers of the portal that, years in the making, makes thousands of pages of original content about Rio de Janeiro available to all.

A prayer and a blessing united all the participants, before turning the attention to the projection of the I Love Rio symbol, highlighting unity and love for the city or Rio de Janeiro.

Empowered by a simple layout of menus and sub-menus, ILOVERIO.COM is an innovative portal designed primarily to be used with tablets, allowing anyone to quickly find anything in Rio de Janeiro without having to type, providing thousands of direct links to local establishments ranging from bars, hotels, and restaurants to government and private institutions.

Dozens of beaches, forests, parks, bars, restaurants, cultural centers, museums, and unique spots can be found via a simple click, connecting users directly with original websites, maps, apps, studies, and high-quality sources of additional information.

In light of the huge number of international visitors expected in Rio de Janeiro, part of the portal is dedicated to behavioral rules to be followed while in the city, and tips on how to properly interact with the local culture, including a list of topics of conversation that are best avoided to respect the local sensitivity.

The portal offers a complete touristic-cultural interpretation, showing how each characteristic of Rio de Janeiro came to develop and how it blends together.

ILOVERIO.COM has garnered and secured the institutional and governmental support of over 40 Brazilian entities at the Municipal, State and Federal level, making the portal an institutionally-backed, privately-owned, independent platform with an extraordinary global reach.

Official endorsements include: TurisRio - SETUR-RJ (State Tourism Company of Rio de Janeiro), Embratur (Brazilian Institute of Toursim), Riotur (Tourism Company of the Municipality of Rio de Janeiro), Niterói Empresa de Lazer e Turismo - NELTUR (Niterói - Leisure and Tourism Company), Secretaria Municipal da Cultura - SMC-RJ (Municipal Department of Culture of Rio de Janeiro), RioFilme SMC-RJ (Municipal Department of Film and Movie Production of Rio de Janeiro), Liga Independente das Escolas de Samba do Grupo Especial do Rio de Janeiro - LIESA (Independent League of the Special Group of Samba Schools of Rio de Janeiro - LIESA), Secretaria Municipal de Meio Ambiente - SMAC-RJ (Municipal Environment of Rio de Janeiro), Instituto Estadual do Ambiente - INEA (State Institute of Environment), Secretaria do Estado do Esporte Lazer e Juventude - RJ (Secretary of State of Leisure and Youth Sport of Rio de Janeiro), Secretaria Municipal de Esportes e Lazer - SMEL (Municipal Secretary of Sport and Leisure of Rio de Janeiro - SMEL), Associação Brasileira de Hotéis Rio de Janeiro (Brazilian Association of Hotels Rio de Janeiro), Associação de Cama & Café e Albergues do Estado do Rio de Janeiro - ACCA-RJ (Bed & Breakfast Association and State of Rio de Janeiro Hostels), Sindicato dos Guias de Turismo do Rio de Janeiro - SINDGTUR (Union of Tourist Guides of Rio de Janeiro), Sindicato das Agencias de Turismo do Estado do Rio de Janeiro - SINDETUR (Union of State for Tourism Agencies in Rio de Janeiro), Associação Brasileira de Agências de Viagens do RJ - ABAV/RJ (Brazilian Association of Travel Agencies of Rio de Janeiro), Parque Nacional da Tijuca (National Park of Tijuca), Rio de Janeiro Convention & Visitors Bureau (Convention & Visitors Bureau of Rio de Janeiro), Federação de Convention & Visitors Bureaux do Estado do Rio de Janeiro (Federation of Convention & Visitors Bureau of the State of Rio de Janeiro), Petrópolis Convention & Visitors Bureau (Convention & Visitors Bureau of Petropolis), Cabo Frio Convention & Visitors Bureau (Convention & Visitors Bureau of Cabo Frio), Nova Friburgo Convention & Visitors Bureau (Convention & Visitors Bureau of Nova Friburgo), Teresópolis Convention & Visitors Bureau (Convention & Visitors Bureau of Teresopolis), Angra dos Reis Convention & Visitors Bureau (Convention & Visitors Bureau of Angra dos Reis), Búzios Convention & Visitors Bureau (Convention & Visitors Bureau of Búzios), Macaé Convention & Visition Bureau (Convention & Visitors Bureau of Macaé), Prefeitura de Niterói - NELTUR (Niterói City Hall - NELTUR), Prefeitura de Maricá (Maricá City Hall), Prefeitura de Nova Friburgo (Nova Friburgo City Hall), Prefeitura de Arraial do Cabo (Arraial do Cabo City Hall), Prefeitura de Cachoreiras de Macacu (Cachoreiras de Macacu City Hall), Prefeitura de Miguel Pereira (Miguel Pereira City Hall), Prefeitura de Angra dos Reis (Angra dos Reis City Hall), Prefeitura de Saquarema (Saquarema City Hall), Prefeitura de Cabo Frio (Cabo Frio City Hall), Prefeitura de Rio das Ostras (Rio das Ostras City Hall), Prefeitura de Paraty (Paraty City Hall), Prefeitura de Armação dos Búzios - Secretaria de Turismo, Cultura e Patrimônio Histórico (Armação dos Búzios City Hall - Department of Tourism, Culture and Heritage), Prefeitura de Petrópolis - Fundação de Cultura e Turismo de Petrópolis (Petrópolis City Hall - foundation for culture and tourism), Secretaria Municipal de Turismo - Prefeitura Municipal de Teresópolis-RJ (Teresópoli City Hall - foundation for culture and tourism) and Prefeitura de Macaé (Macaé City Hall).

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