Skinnygirl™ Sparklers “Refreshes” Partnership with 16 Handles

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Pink Grapefruit Skinnygirl™ Sparklers Sorbet

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Bethenny Frankel, CEO & founder of Skinnygirl™, says of the partnership, “I’m obsessed with the new Pink Grapefruit Skinnygirl™ Sorbet."

Following the successful launch of the Strawberry Lemonade Skinnygirl™ Sparklers Sorbet, Bethenny Frankel and AriZona Beverages are extending their partnership with 16 Handles to bring Pink Grapefruit Skinnygirl™ Sorbet to stores this Summer.

Fans of the Strawberry Lemonade sorbet will now be able to double their options with this light and refreshing treat on one of the frozen yogurt chain’s 16 Handles. Pink Grapefruit Skinnygirl™ Sorbet will create a perfect delicious and low-calorie pairing with refreshing fruit toppings. At only 70 calories and 18 grams of sugar per serving the sorbet is fat free and vegan friendly.

Bethenny Frankel, CEO & founder of Skinnygirl™, says of the partnership, “I’m obsessed with the new Pink Grapefruit Skinnygirl™ Sorbet. It’s so exciting to see the success we had last summer and to be able to continue this partnership with 16 Handles to deliver another amazing low-calorie snacking option to our Skinnygirl™ fans.”

16 Handles CE-yo Solomon Choi adds, “For the second year in a row, we are thrilled to team with Skinnygirl to come up with a refreshing, summer flavor. We know fans of 16 Handles and Skinnygirl will love Pink Grapefruit Sorbet.”

Pink Grapefruit Skinnygirl™ Sorbet will be available at participating 16 Handles locations for a limited time only beginning August 1st.

For more information on Skinnygirl Sorbet, please visit: http://16handles.com/flavors

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About 16 Handles
16 Handles was started in 2008 in New York City’s first self-serve frozen yogurt and is currently the number one frozen yogurt business in the city. It has since grown to 40 locations across six states, and is now expanding internationally. 16 Handles sets itself apart with unique store design, innovative marketing, artisan flavors, and over 50 toppings to choose from, ranging from your favorite candy to fresh fruit to sauces and more. They highlight individuality and customization, encouraging fans to “flaunt their flavor” both in their cups and their lives. Committed to sustainability, 16 Handles uses biodegradable packaging and spoons and the brand plants 16 trees per day through a partnership with Trees for the Future. For more information visit http://www.16handles.com, Facebook (http://www.facebook.com/16Handles) or Twitter (@16Handles).

About AriZona
Founded in Brooklyn, NY in 1992, AriZona’s mission is to offer top quality beverages in uniquely designed packages that are accessible and affordable. AriZona Beverages — makers of the number one Iced Tea in America, holds a unique position in the global beverage industry with its iconic $0.99 big can and “keeping it real” no frills approach to the consumer market. AriZona never pays for glitzy advertising campaigns to gain consumer loyalty and is constantly ahead of the curve, carving out trends without the use of focus groups and market research. With a loyal following across various demographics, AriZona pulls its own inspiration from its fierce social media following and devoted fan base. To learn more about the AriZona lifestyle, please visit drinkarizona.com; Facebook: AriZonaIcedTea; Twitter: @DrinkAriZona

About Skinnygirl
What started with the Skinnygirl® Margarita from the mind of author, chef, TV personality and entrepreneur Bethenny Frankel, has turned, quite frankly, into a lifestyle revolution. Skinnygirl is passionate about redefining the way women live by bringing them straightforward solutions that add ease and flair to their lives--each and every day. Women can have it all--and Skinnygirl is committed to creating delicious, smart products to help them enjoy everything they love about life. No guilt. No hassle.

For more information contact:
Jennifer Smith, Communications Director, Jennifer(at)drinkarizona(dot)com (516) 812-0208
Gina Smeraldi, PR Specialist: gsmeraldi(at)drinkarizona(dot)com (516) 812-0260

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Gina Smeraldi
AriZona Beverage Co.
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