Don Sebastiani & Sons Reimagines How to Market the Family's Products, Taps Marketing Wizard Jason Edwards to Lead the Team

Share Article

Donny Sebastiani announced today that his family’s company has landed Jason Edwards as the Director of Marketing. Jason will be responsible for re-shaping the way the company thinks about its marketing effort, as the family branches out beyond its 110-year history in the wine business.

News Image

August 2, 2016 – Donny Sebastiani announced today that his family’s company has landed Jason Edwards as the Director of Marketing.

Jason will be responsible for re-shaping the way the company thinks about its marketing effort, as the family branches out beyond its 110-year history in the wine business. In addition to overseeing the family’s wine marketing, he will be responsible for promoting the company’s three new, soon-to-be-released craft tequilas, all-natural snacks (almond, pistachio, cashew, and pecan) under the U Gottabee Nutz umbrella, and marketing the organic, all-natural, sparkling water products, which are still in development.

Prior to joining our team, Jason most recently held the position of Marketing Director for Huneeus Vintners (The Prisoner Wine Co. & Ritual) where he was part of the key management team that led the development and growth of that very successful brand. Prior to Huneeus, Jason’s experience includes Sales and Marketing Manager roles with Eberle Winery, Conway Family Winery and Proprietor of Meze Wine Café and Market. Jason resides with his wife and son in Petaluma.

Don Sebastiani & Sons places a tremendous importance on “design” – the form and function of how things look and how things work. As such, almost all of their creative and graphic design is done in-house. To further support its in-house design team, the company has added Jeff Brown as the new Web Designer, reporting to Marna Moretti, Creative Services Manager. Jeff was the founder and principal at Downtown Design in San Rafael. Most recently, he was a Visual Designer/Frontend Developer at Global Wine Co., responsible for digital marketing campaigns and front-end web functionality. Jeff will assist our creative team with web design, graphic design and digital marketing across all Don Sebastiani & Sons brands.

In addition to the marketing news, the family announced that company veteran Colleen Gettle was promoted to Business Analyst. Colleen first joined the company as Payroll Accountant in late 2009 and then took on the role of Sales Analyst in 2012. Her prior experience was with Torn Ranch and Francis Ford Coppola Presents. Colleen is based in Sonoma and reports directly to company CEO, Donny Sebastiani.

The family extends a warm welcome to Jason and Jeff, congratulates Colleen on her promotion and anticipates an exciting second half of 2016.

About Don Sebastiani & Sons:
Don Sebastiani & Sons is a family-owned beverage and natural snacks company based in the Sonoma Valley, with a winery in the Napa Valley. Principals Don Sebastiani and his sons, Donny and August, are third- and fourth-generation California vintners and merchants. The company was recently named one of the Best Places to Work by the North Bay Business Journal for the third consecutive year; that same publication also awarded company General Manager and CFO Tom Hawkins with the honor of Winery CFO of the Year. For more information on Don Sebastiani & Sons and their wines, please visit http://www.donsebastianiandsons.com/.

For further media requests about information, photography or samples please contact:

Marna Moretti
Creative Services Manager
707.931.2405
mmoretti(at)donandsons(dot)com

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Claudia Ramirez
Visit website

Media