Manchester, NH (PRWEB) August 02, 2016
Dyn, the worldwide leader in Internet Performance Management (IPM), and the Aberdeen Group, the leader in data, analytics and content solutions for the tech market, today released a survey that revealed enterprise websites still experience a surprising number of disruptions each month, however, those who use IPM services reported higher performance and more satisfied customers. Key findings of the survey included:
- 78% of enterprise websites suffer at least four disruptions each month
- Companies that use Internet Performance Management services are 2.3 times more likely to have faster web performance
- 99% of companies surveyed reported slower or stagnant web performance last year
- Aberdeen report finds that 60% of companies say outage costs at least $1000/minute
The report, titled “Constant Website Disruptions Demand a New Kind of Performance Management,” surveyed more than 100 senior IT leaders from enterprises across the United States. It examines the challenges that businesses face when it comes to managing and improving site performance.
Today’s norm
Given the high expectations users have for website usability and performance, the report found that these disruptions are leading to high levels of dissatisfaction with the digital experience of underperforming websites. The report also found that these disruptions in performance are leading businesses to leverage new paths and strategies for improving their site performance and increasing customer satisfaction.
Other key findings include:
- 76% of businesses saw no improvement in website performance over the last year; 23% saw slower performance
- 60% of organizations put the cost of downtime due to outage at greater than $1,000 per minute
- 65% of organizations reported that it takes more than an hour to resolve website issues, while 29% say it can take more than three hours
- 43% of website visitors are dissatisfied with website performance
“Poor performance is a serious problem for organizations and has a large impact on their ability to conduct business,” said Jim Rapoza, Senior Research Analyst & Editorial Director, Information Technology at Aberdeen. “Our report found that some organizations are losing more than six figures in revenue each month due to poor and unreliable website performance. The current level of underperformance of websites is clearly unsustainable and is leading enterprises and other large organizations to seek solutions to quickly resolve these issues.”
Current solutions aren’t working
To overcome outages and disruptions, organizations are taking steps to improve performance. Additional findings showed:
- More than 70% of businesses work with their internet and hosting providers to boost performance, and they optimize code and tweak their servers
- 60% work with Content Delivery Networks (CDN) to improve performance
- 36% are utilizing advanced DNS steering techniques to get a performance edge
However, the statistics from the report still show that frequent, extended, and costly website disruptions mean that current methods to improve performance are not adequate enough to provide the digital experience end-users expect.
“Today, every business is an internet business and poor performance has a direct impact on the bottom line. By working to detect and avoid issues that impact performance across the internet, enterprises will have greater visibility into potential disruptions,” said Kyle York, Chief Strategy Officer, Dyn. “The need for advanced IPM solutions is clear and the results of this study proves how visibility and control into internet assets can rectify website and application problems, improve performance, and help brands deliver on their value.”
Internet Performance Management Shows Promise
Companies that have begun using IPM tools are seeing positive results. In fact, they were 2.3 times more likely to have faster website performance and 30 percent more likely to have very or extremely satisfied users of their websites or services. Some of the initial results from the 25 percent of organizations that have invested in IPM technologies include the following:
- 81% of businesses using Internet Performance Management report faster issue resolution
- 71% report improved enforcement of SLAs
- 73% report greater visibility into performance issues (one of the key features of Internet Performance Management), and 65% see improved site performance
- 63% use IPM technology to help them improve their overall internet infrastructure, and that 50% use the information to help them more effectively choose internet partners
For more information on Dyn and its offerings for Internet Performance Management, visit http://www.dyn.com.
About Dyn:
Dyn is a cloud-based Internet Performance Management (IPM) company that provides unrivaled visibility and control into cloud and public Internet resources. Dyn’s platform monitors, controls and optimizes applications and infrastructure through Data, Analytics, and Traffic Steering, ensuring traffic gets delivered faster, safer, and more reliably than ever.
Dyn is the leading IPM provider to the largest enterprises and most visited web properties in the world, including eight of the top 10 Internet Services and Retail companies, and six of the top 10 Entertainment companies, in the Fortune 500. Dyn helps everyone from startups to companies like Pfizer, Visa, Netflix and Twitter solve the challenges associated with Internet scale, complexity and volatility. Dyn is Internet Performance. Delivered.
About Aberdeen Group:
Since 1988, Aberdeen Group has published research that helps businesses worldwide improve their performance. Our analysts derive fact-based, vendor-agnostic insights from a proprietary analytical framework, which identifies Best-in-Class organizations from primary research conducted with industry practitioners. The resulting research content is used by hundreds of thousands of business professionals to drive smarter decision-making and improve business strategy. Aberdeen Group is headquartered in Boston, MA.
Dyn Media Contact
Brendan Mangus
bmangus(at)dyn(dot)com
603-296-1529