Cloud4Wi introduces the Volare Partner Programme, opening doors to new guest Wi-Fi opportunities in the UK

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New UK channel partner programme gives solution providers everything they need to boost their Wi-Fi business

Cloud4Wi, the industry’s leader in advanced guest Wi-Fi, today announced the Volare™ Partner Programme, a new world-class partner programme that enables solution providers, service providers, and system integrators to seize the enormous business opportunity for personalised customer engagement using guest Wi-Fi networks.

At the heart of the new Programme is Volare, Cloud4Wi’s flagship services platform for advanced guest Wi-Fi. Volare uses an over-the-top (OTT) architecture to enable partners to secure high value targets like retail brands, restaurant chains, and shopping malls by leveraging existing Wi-Fi networks. With Volare, businesses can provide superior on-site mobile experiences, while gaining valuable insights into who customers are and how they behave.

The Cloud4Wi Volare Partner Programme offers a flexible structure with different levels designed to accommodate partners’ individual business models and needs. Most importantly, this programme provides everything a service provider, solution provider, or system integrator would need to tackle this growing market, including discounts, deal registration, marketing development funds, qualified leads, comprehensive training, proof-of-concept (POC) programmes, and more.

“Partners are at the core of our business,” said Andrea Calcagno, Cloud4Wi CEO and co-founder. “We’ve introduced this new partner programme to make sure our partners are set up for success, enabling them with a new profit opportunity on top of their Wi-Fi services.”

Wi-Fi is already a must-have for businesses, so using it to deliver services customers want and insights businesses need to compete is a logical and incremental next step. The demand for guest Wi-Fi is growing rapidly. According to Maravedis Research, it’s forecasted that 100M access points will offer guest Wi-Fi services by 2020, producing more than $25B in annual software licensing revenue. This represents a huge opportunity for partners already selling Wi-Fi as part of their portfolio.

“We’re delighted to participate in the revamped Volare Partner Program,” said Scott Pedersen, VP, Network Architecture, Pomeroy. “OTT guest Wi-Fi services are a rapidly growing market that addresses both existing and new Wi-Fi customers. The Volare Partner Program includes all the tools we need to take advantage of this burgeoning market opportunity.”

The Volare Partner Programme will be presented with its details during the webinar “How ubiquitous Wi-Fi demand is creating a new gold rush opportunity for Cloud4Wi partners” on August 30th. For more information, please visit our website here.

About Cloud4Wi
Cloud4Wi offers Volare, the industry’s leading services platform for advanced guest Wi-Fi. With Volare, large retail chains, restaurant chains, transportation hubs and shopping malls build their brands by leveraging their existing Wi-Fi networks to provide superior on-site mobile experiences, while gaining valuable customer insights. Volare’s open, cloud-based platform is distributed through partners and connects more than 45 million mobile users across 15,000 locations in over 80 countries. Customers include Armani, Burger King, Bulgari, Clarks Shoes, Olive Garden, Prada, and Telecom Italia. The company is based in San Francisco, and has offices in London, Paris, Milan, Pisa and Manila.

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