HootSuite has consistently been the top performer in the social media marketing space.
Barcelona, Spain (PRWEB) August 04, 2016
GetApp has released its Q3 2016 ranking of the top social media marketing software. HootSuite took the number one spot in the top 25 list for the third quarter in a row, with Buffer and Oktopost placing second and third, respectively.
GetApp’s quarterly Category Leaders ranking aims to give small businesses an overview of the top players in social media marketing software. Solutions are rated based on five key success criteria: user reviews and ratings, mobile app support, social media presence, security, and integrations with other software.
Each piece of software in the social media marketing software ranking is awarded a score out of 100, based on a maximum score of 20 for each of the five data points measured.
“HootSuite has consistently been the top performer in the social media marketing space. This quarter its Category Leaders rating of 91 outscores its nearest competitor, Buffer, by a huge 25 points. This is one of the biggest leading margins of all 27 Category Leaders software rankings we run,” said Suzie Blaszkiewicz, project manager of GetApp’s Category Leaders program.
To see the full ranking, click through to the top 25 social media marketing software Category Leaders page.
More about GetApp: GetApp, a Gartner company, is the leading premium business app discovery platform on the web. Headquartered in Barcelona (Spain), GetApp serves as a platform for user-generated and editorial reviews of software and apps for businesses.