Bestselling Author Dan Solin Expands Sales Coaching For Investment Advisors

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Noted author Dan Solin expanding his sales coaching practice worldwide. Offers full accountability.

New York Times bestselling author, Dan Solin, announced today he is expanding his growing sales coaching practice worldwide.

Solin noted: "My unique methodology is based on hundreds of peer-reviewed studies set forth in a 62 page bibliography in my book, The Smartest Sales Book You'll Ever Read. I bring a different perspective to the sales coaching process. I am the author of the Smartest series of investing books, which have been endorsed by John Bogle, William Bernstein, Kiplinger's and many prominent financial journalists. I understand investing and what I call 'evidence-based persuasion.'"

Solin has coached many advisory firms in the U.S. and Canada. "My approach is totally different from the way most advisors conduct meetings with prospects," he said. "It's not based on my views. Rather, it's the distillation of sound studies, primarily in neuroscience, which explain what drives prospects to decide whether or not to retain a particular advisor." Solin said, "The result of these studies is counterintuitive and turns the traditional sales process on its head."

"My clients have dramatically increased their conversion rates" he said. "Not by using typical 'persuasion' techniques, but rather by showing a genuine interest in their prospects and responding to what's on their mind."

In addition to giving presentations to larger groups, Solin also conducts webinars, workshops and personalized coaching, either in-person or using videoconferencing platforms like Skype.

“The results of my coaching are immediate, and often transformative,” he said. "I am also accountable. If I don't add measurable value, I don't expect to be paid." He added, "My clients are investment advisors. They are not looking for another expense. When they retain a sales coach, they expect a return on their investment. That's what I give them."

For more information about Solin's books, speaking and sales coaching, please go to:

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