Families Can Kick Off The Year Right With The Power Your Lunchbox Pledge

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Lunchbox ideas, coupons and tips on how to pack a healthier lunchbox at PowerYourLunchbox.com make lunch packing stress-free

For every online pledge, lunchbox-friendly companies supporting Power Your Lunchbox Pledge will make a collective $1 donation to Feeding America® programs that support families and children.

Produce for Kids is encouraging families nationwide to kick off the school year right by pledging to eat a healthier lunch, Aug. 8 through Sept. 23, at PowerYourLunchbox.com. The Power Your Lunchbox Pledge® website offers tools and tips for families and classrooms to eat healthier lunches, after-school snacks and weekday dinners this school year.

During the campaign, Produce for Kids will be generating a healthy lunch buzz by giving away a Bentology™ bento box each day and hosting a #PowerYourLunchbox Twitter party allowing Twitter users to join in an hour-long conversation about back to school and healthy lunches. Additionally, families will be encouraged to use the #PowerYourLunchbox hashtag on social media throughout the campaign to share ideas with each other.

For every online pledge, lunchbox-friendly companies supporting Power Your Lunchbox Pledge will make a collective $1 donation to Feeding America® programs that support families and children.

Classrooms can get involved in the pledge by visiting the PowerYourLunchbox.com teacher resource page that provides teachers in grades K-5 with fun, free nutrition-focused downloadable lesson plans, certificates for their students, take home materials for families, and the ability to take the pledge as a classroom.

“Back to school is a great time for families to make a healthy resolution they can carry on through the duration of the school year,” said Trish James, vice president, Produce for Kids. “As a mom of two boys, I understand the challenges parents face when packing a healthy, nutritious lunch for their children and for themselves. The Power Your Lunchbox Pledge was designed to help families tackle this universal challenge.”

Here are a few ways to get involved in the campaign:

  •     Take the pledge. Pledge to eat healthier this school year at PowerYourLunchbox.com. Companies supporting the program will make a collective $1 donation for every pledge taken to Feeding America programs that support families and children.
  •     Show off healthy lunchboxes on social media. Produce for Kids’ Instagram and Twitter followers can use the #PowerYourLunchbox hashtag to show off their healthy lunchboxes to have their lunchboxes featured on the Produce for Kids Facebook page. Follow along on the hashtag to see great ideas from fellow parents.
  •     Party with Produce for Kids on Twitter. Parents looking for even more tips and resources for healthy lunchboxes are invited to join Produce for Kids and partner companies at the #PowerYourLunchbox Twitter party at 9 p.m. ET on August 17.

The Power Your Lunchbox Pledge campaign gives parents the resources to achieve a great start for back to school, while giving back to other children in need. Since 2014, the campaign raised more than $15,000 for kids’ health and wellness programs across the country.

Produce for Kids partners supporting Power Your Lunchbox Pledge 2016 include: Avocados from Mexico - Mexican Hass Avocados, Bee Sweet Citrus, Crispy Fruit Freeze-Dried Fruit Snacks from Crispy Green®, Eat Smart® Fresh Cut Vegetables, Earthbound Farm® Baby Kale, GROW Bananas by Organics Unlimited, Marie’s® Dressings, Natalie’s Orchid Island Juice, NatureFresh™ greenhouse tomatoes, Pero Family Farms® Mini Sweet Peppers and Snipped Green Beans, and Sun World® grapes with additional support provided by Bentology™.

For more information, please visit poweryourlunchbox.com.

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About Produce for Kids®
Produce for Kids® is a philanthropically based organization that brings the produce industry together to educate consumers about healthy eating with fresh produce and raises funds for local children’s non-profit organizations. Since its creation in 2002 by Shuman Produce Inc., Produce for Kids has raised more than $5.7 million to benefit kids. To learn more about Produce for Kids and healthy eating, visit http://www.produceforkids.com, Facebook, Twitter, Pinterest or Instagram.

About Feeding America
Feeding America is the nationwide network of 200 food banks that leads the fight against hunger in the United States. Together, we provide food to more than 46 million people through 60,000 food pantries and meal programs in communities across America. Feeding America also supports programs that improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit http://www.feedingamerica.org, find us on Facebook or follow us on Twitter.

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Samantha Bartlett
Inspire PR Group
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