Path to Purchase Institute Announces 2016 Design of the Times Finalists

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The Path to Purchase Institute announces the finalists for the 2016 Design of the Times, which celebrates the most effective in-store activations, retail displays and marketing campaigns of the year. Finalists represent leading consumer marketing brands that cover consumer electronics, convenience, drug, home/hardware, mass merchandise, specialty, sporting goods and supermarket/grocery retail channels.

Design of the Times Finalists

Design of the Times Finalists

The Path to Purchase Institute announces the finalists for the 2016 Design of the Times, which celebrates the most effective in-store activations, retail displays and marketing campaigns of the year. Finalists represent leading brands such as AT&T, Crayola, EA Sports, Hasbro, Microsoft, Pepsi and Walt Disney. In all, judges selected 130 finalists from nearly 300 entries that cover consumer electronics, convenience, drug, home/hardware, mass merchandise, specialty, sporting goods and supermarket/grocery retail channels. View the complete list of finalists by visiting DOT-Awards.com/finalists.

Final judging to determine bronze, silver, gold, platinum and “Best of the Times” awards will take place on Tuesday, Sept. 20, during the Path to Purchase Expo in Rosemont (Chicago), IL. The Path to Purchase Institute will announce winners at a reception and ceremony on Wednesday, Sept. 21.

The Design of the Times Gallery, connected to the trade show floor, will showcase the merchandised displays and mimic a true in-store setting. Attendees will see industry-leading retail activations and judges will closely interact with them before casting final scores.

Design of the Times Awards Reception & Ceremony tickets can be purchased when registering for the Path to Purchase Expo. The Design of the Times ceremony is sponsored by Great Northern Instore, Menasha, SellCheck and United Displaycraft.

About the Path to Purchase Expo
The Path to Purchase Expo is the official event of the Path to Purchase Institute, the leading conference and trade show for retailers and manufacturers responsible for influencing shopper behavior and decision-making along the path to purchase. Learn more at path2purchaseexpo.com.

About the Path to Purchase Institute
The Path to Purchase Institute is a global association serving the needs of retailers, brands and the entire ecosystem of solution providers along the path to purchase. It champions shopper-centric thinking and practice that help define the ongoing evolution of consumer marketing and the overall shopping experience. Learn more at p2pi.org.

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Kevin Jackson