This joint venture will be directed toward creating pre-programmed workouts, training programmes and content for the indoor rowing community
Denver, CO (PRWEB) August 12, 2016
Today, LiveRowing has announced a new partnership with British Rowing.
The LiveRowing app, which has been developed by a three man start-up technology company in Denver, CO is tailored for rowing machine athletes. It will allow users to compete, analyze and connect to a global community while on the Concept2 Indoor Rower. Once connected to a indoor rowing machine the app allows you to access features including:
- racing others over the internet through a challenge system, anywhere in the world;
- the ability to build and share custom rowing machine workouts;
- follow set training programs.
British Rowing will be powering LiveRowing by providing featured workouts that will help people get the most out of the indoor rowing machine when using the LiveRowing app.
Rich Stock, Head of Commercial at British Rowing commented on the partnership: “Indoor rowing presents a huge opportunity for our sport to grow participants and increase our fan base. Working with LiveRowing will help us to showcase indoor rowing to a broader health and fitness market powered by the world class coaching and training expertise that exists in the UK and within British Rowing.”
Nick Sheedy, Founder of LiveRowing added: “Today’s announcement with British Rowing is a solid step in our journey to bring indoor rowing to the masses. This partnership is a win for LiveRowing but more importantly a win for LiveRowing users. This joint venture will be directed toward creating pre-programmed workouts, training programmes and content for the indoor rowing community. We are honored to call British Rowing a partner.”
The LiveRowing app is available to download on Apple App Store.
Notes to Editors:
The LiveRowing App is tailored for indoor rowers to enable them to connect, analyze and compete while on the Concept2 Indoor Rowing Machine. This multifunctional app has something for everyone, from beginner indoor rowers, to the highly fit athlete looking for competitive and engaging workouts. LiveRowing connects the global community of indoor rowers in one social environment. You can now create custom workouts, share workouts and compete with users around the world. Connect your Concept2 Rowing Machine into the world with the LiveRowing app.
About British Rowing
British Rowing, as the governing body for the sport, is responsible for the development of rowing in England and the training and selection of rowers to represent Great Britain.
The GB Rowing Team is the high-performance arm of British Rowing. Rowing has a proud history as one of GB’s most successful Olympic sports producing World, Olympic and Paralympic Champions from across the UK. The squad is supported by the National Lottery Sports Fund.
Around a quarter of a million people row in England on a monthly basis, according to Sport England’s Active People Survey (APS 9 Oct 2014 – Sept 2015, aged 14+).
British Rowing’s mission is to lead, enable and inspire excellence in rowing at all levels. Our vision, through rowing, is to promote the positive impact of sport by providing an enjoyable experience for all participants while upholding our position as a leading rowing nation.