Zebra Pen and Unite for Literacy Introduce First Steps, a Book for Beginning Readers

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Zebra Pen has joined with Unite for Literacy in the development of First Steps, an e-book about a newborn Grevy’s Zebra and the scientist studying the newborn and its mother.

This initiative benefits two causes that are very important to us: childhood education and conservation.

Zebra Pen Corp., a global leader in the writing instrument category, has joined with Unite for Literacy in the development of First Steps, an e-book about a newborn Grevy’s Zebra and the scientist studying the newborn and its mother. Geared towards beginning readers, First Steps is one of the newest additions to Unite for Literacy’s digital library.

Zebra Pen Corp. is a continuing supporter of the Association of Zoos and Aquariums (AZA) and their efforts to protect the Grevy’s Zebra—an endangered species. Unite for Literacy, also involved with the AZA, is focused on bringing the benefits and joys of reading to beginning readers who might not have easy access to books.

“The collaboration on this e-book with Unite for Literacy is very exciting,” said Ken Newman, Director of Marketing at Zebra Pen Corporation. “This initiative benefits two causes that are very important to us: childhood education and conservation.”

First Steps, along with dozens of other e-books, can be found at http://www.UniteforLiteracy.com. The U.S. Grevy’s Zebra Trust program is based at the Saint Louis Zoo, which provided a wonderful opportunity to expose this book and the collaborative spirit to young readers in a fun environment. As part of “Jungle Boogie,” the Saint Louis Zoo’s family friendly Friday night event, Zebra Pen Corp. and zoo staff provided patrons with educational materials about conservation, shared First Steps, and gave away free products from Zebra Pen’s school-focused line of products.

“It was a wonderful evening,” Newman said. “We had the opportunity to support the zoo’s conservation education efforts, and share the First Steps e-book with beginning readers. We are very grateful to the Saint Louis Zoo, the AZA, and Unite for Literacy.”
The Saint Louis Zoo and Zebra Pen also have plans to share the e-book with kindergarten students at local schools in St. Louis, and in communities near Zebra Pen Corp. facilities in Northern New Jersey.

For more information about First Steps and the Unite for Literacy program visit: http://www.uniteforliteracy.com/book?BookId=1306

About Unite for Literacy
We picture a world where all children have access to an abundance of books that celebrate their languages and cultures and cultivate a life-long love of reading. As a for-profit social enterprise, we partner with businesses to change the literacy landscape of their communities by introducing families to our free digital library. To learn more, visit http://www.uniteforliteracy.com.

About AZA
Founded in 1924, the Association of Zoos and Aquariums is a nonprofit organization dedicated to the advancement of zoos and aquariums in the areas of conservation, animal welfare, education, science, and recreation. AZA is the accrediting body for the top zoos and aquariums in the United States and seven other countries. Look for the AZA accreditation logo whenever you visit a zoo or aquarium as your assurance that you are supporting a facility dedicated to providing excellent care for animals, a great experience for you, and a better future for all living things. Members of AZA are leaders in saving species and your link to helping animals all over the world. To learn more, visit http://www.aza.org.

About Zebra Pen Corporation
Zebra Pen Corporation was founded in New York in August 1982 as an independent corporation wholly owned by Zebra Co., Ltd., of Tokyo, Japan. A New Jersey-based writing instrument manufacturer, Zebra Pen Corporation’s mission is to distribute products that are of the highest quality, providing value to customers and meeting their overall writing needs with a wide variety of writing instruments. Zebra Pen Corporation offers a full line of writing instruments, including ball point pens, gel pens, roller ball pens, mechanical pencils, and highlighters. Today, with over 115 years of excellence behind them, Zebra Pen Corporation is leading the way with a wide range of quality writing products including the Steel®, Sarasa®, Z-Grip® and Cadoozles® brands. For more information, visit http://www.ZebraPen.com.

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Kevin Justice
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