New STONEfaçade™ Architectural Stone Cladding System from CertainTeed Offers an Attractive and Affordable Alternative to Traditional Masonry Work

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New manufactured architectural stone veneer from CertainTeed features industry-first fully integrated rainscreen that reduces potential for moisture-related issues

STONEfacade Adirondack Snowfall

"We created STONEfaçade to provide homeowners with an attractive, and affordable, way to enjoy the beauty of stone," says Kelly Warren, marketing manager for CertainTeed Siding.

Homeowners who want to give their home a beautiful, high-value facelift with the warm, inviting look of stone artisanship now have an excellent choice. New STONEfaçade™ from CertainTeed is a unique manufactured architectural stone veneer that provides a luxurious upgrade to a home’s appearance. Its panelized design simplifies installation, eliminating the many time-consuming steps that make traditional stonework so expensive while still capturing the authentic appearance of natural stone.

“We created STONEfaçade to provide homeowners with an attractive, and affordable, way to enjoy the beauty of stone,” says Kelly Warren, marketing manager for CertainTeed Siding. “STONEfaçade complements any architectural style, and can be used as primary cladding or to highlight a specific architectural detail, like a kneewall. It’s a great way to enhance curb appeal and increase a home’s potential resale value. In fact, recent industry research indicates a more than 90 percent return on investment for exterior stonework like STONEfaçade.”

STONEfaçade delivers eye-catching curb appeal with the rugged charm of old-world masonry. Panels are molded from handpicked natural stones that are individually selected and positioned to mimic hand-laid workmanship, while a unique hand-applied brushstroke technique captures the infinite tonal variations of natural stone. STONEfaçade covers 110 square feet, one of the largest spans in the industry, without repeating a pattern.

Traditional stone products installed without proper drainage can allow moisture to accumulate in the wall cavity, with the potential for rot and other moisture-related problems. STONEfaçade skillfully addresses this concern with the industry’s only fully integrated rainscreen. This 3/8-inch stainless steel insert creates space behind the panel for moisture to drain, while also serving as a reinforcement.

Available in the popular ledgestone style, CertainTeed designed STONEfaçade in four attractive colors that enhance any home design, style or color. Adirondack Snowfall features graduated tones of cool gray and off-white. Appalachian Twilight combines blended hues of calming gray and subtle brown, while Pocono Autumn evokes the colors of fall with variegated shades of brown, orange and yellow. Harbor Sunset mixes stunning shades of burgundy and brown hues to beautiful effect. A full array of accessories is available to complement STONEfaçade, including sills, corners and electrical and light boxes.

Homeowners will also enjoy STONEfaçade’s minimal maintenance requirements. A soft bristle brush and a bucket of soapy water are all that is needed to keep the panels looking clean and fresh. The manufactured design eliminates the need for recaulking, tuckpointing and other repairs commonly required by stone. A 20-year warranty offers additional peace of mind.

STONEfaçade is currently available in Alabama, Connecticut, Delaware, Florida, Georgia, Maine, New Hampshire, New Jersey, New York, North Carolina, Pennsylvania, Rhode Island, South Carolina, Tennessee, Vermont and Virginia. For more information, visit http://www.certainteed.com/stonefacade.

CertainTeed offers unsurpassed Freedom of Choice® through its industry-leading portfolio of long-lasting polymer, insulated and vinyl siding as well as roofing, fence, railing, decking and exterior trim. CertainTeed provides the advantage of using exterior products from a single source that are designed to mix-and-match with each other and feature authentic textures, versatile styles and rich color combinations, for a beautifully coordinated look. As the result of a strong commitment to environmental responsibility, CertainTeed is also the first manufacturer to issue and publish third-party validated life cycle assessments (LCA) for its vinyl, trim, fence and railing product lines. For more information, visit http://www.certainteed.com/freedomofchoice.

About CertainTeed
Through the responsible development of innovative and sustainable building products, CertainTeed, headquartered in Malvern, Pennsylvania, has helped shape the building products industry for more than 110 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, insulation, gypsum and ceilings.

A subsidiary of Saint-Gobain, one of the world’s largest and oldest building products companies, CertainTeed and its affiliates have more than 5,700 employees and more than 60 manufacturing facilities throughout the United States and Canada. The group had total sales of approximately $3.3 billion in 2015. http://www.certainteed.com

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Victoria M. Gallagher