The event brings together approximately 350+ industry executives to learn about the latest trends, research findings, challenges and opportunities characterizing the cutting edge of retention marketing.
Tel Aviv, Israel (PRWEB) August 17, 2016
Optimove, the leading Customer Marketing Cloud, announced today it will bring together leading brands, strategists and practitioners to discuss the latest trends in customer marketing at the second annual Optimove Connect, the world’s premier retention marketing conference. The event will take place on September 13, 2016 at the Avigdor in Tel Aviv.
Featuring keynotes from such speakers as Deezer’s Golan Shaked, Raab Associates’ David Raab, and Professor Barak Libai of the Arison School of Business at the Interdisciplinary Center (IDC), Optimove Connect 2016 is a full-day symposium on both the art and science of customer retention and marketing. The event brings together approximately 350+ industry executives to learn about the latest trends, research findings, challenges and opportunities characterizing the cutting edge of retention marketing. Attendees will get inspired, network, share ideas and discuss best practices with top customer marketers from around the world. Optimove Connect 2016 will cover the topics most critical to today’s Business-to-Consumer marketers, by leading speakers such as:
- David Raab, Marketing Technology and Analytics, Raab Associates Inc.
- Prof. Barak Libai, Professor of Marketing at the Arison School of Business, IDC
- Golan Shaked, Chief Commercial Officer, Deezer
- Pini Yakuel, Chief Executive Officer, Optimove
- Shahar Attias, Founder and CEO, Hybrid Interaction Ltd
- Itay Barak, Co-founder, Digital Platinum
- Eyal Dror, Strategic Online Business Consultant, Former VP Strategy at Dragonplay
- Matt Dyson, Senior CRM Manager, Delivery Hero
- Kris Kukula, Director of CRM, Jumpman Gaming
- Varda Tirosh, Chief Customer Officer, Optimove
- Alon Tvina, Chief Commercial Officer, Optimove
- Amit Bivas, Head of Marketing, Optimove
“In an era of marketing and media overload, effective customer marketing has become priority number one for an increasing number of customer-facing companies,” said Pini Yakuel, Optimove founder and CEO. “We have been leading the effort for more intelligent customer marketing since our company was founded in 2009, and Optimove Connect is our opportunity to not only share what we have learned but to bring together some of the best and brightest minds in the industry to talk about the challenges and opportunities they face in building out successful customer marketing operations.”
Date: 13 September 2016
Location: Avigdor, 22 Avigdor Street, Tel Aviv
Registration for the event is now open at connect16.optimove.com.
Optimove’s Customer Marketing Cloud is used by over 200 customer-centric brands to drive their entire customer marketing operation. Optimove combines the art of marketing with the science of data to enable marketers to deliver highly effective personalized customer marketing campaigns across multiple channels. Optimove’s unique customer modeling, predictive micro-segmentation and campaign automation technologies help marketers maximize customer spend, engagement, retention and lifetime value. From 2014 to 2015, Optimove’s staff grew by 60% and revenues more than doubled. The company has offices in New York, London and Tel Aviv. Learn more at http://www.optimove.com.