Agenda announced for the Digital Publishing Innovation Summit 2016

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This October 19th and 20th, Innovation Enterprise will play host to the Digital Publishing Innovation Summit in London. The two day event returns, featuring speakers from some of the industry’s leading companies as they come together to share their knowledge and develop unique insights.

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The discovery of the next great publishing solution starts here.

Attendees will hear from the likes of The Guardian, City AM, the BBC, BuzzFeed, Sky News, The New York Times, and The Huffington Post and many more.

Modern digital publishers are, to some extent, subject to the whim of social media giants like Facebook and Twitter. When the former altered its algorithm earlier this year to favour user generated content traffic from Facebook dropped dramatically, with some sites seeing their referrals halved. Now, more than ever, it’s crucial that companies in the industry work to maximise their online presence and the subsequent opportunities for monetisation that come with it.

Very recently, a number of UK publishers came together in response to the growing dominance held by Facebook and Google over the digital world, particularly in advertising. These publishers are now looking to combine advertising opportunities to become a more attractive prospect for advertisers. After all, it’s in advertising that publishers need to be innovative, making the most out of the growing mobile usage and increasing demand for multi-platform optimisation.

The Digital Publishing Innovation Summit will give attendees the tools they need to action real change in their own companies, shedding light on areas of the industry that urgently need attention. Digital influencers will come together to discuss how publishers can best navigate the challenges and opportunities posed by developing technologies that change consumer behaviour.

In addition to insights gained from digital publishing’s critical voices, the summit will provide opportunities for attendees to meet, discuss the industry and share ideas with other executive-level decision makers. Through panel discussions and organised networking sessions, the summit will ensure that every attendee has the opportunity to be heard.

The discovery of the next great publishing solution starts here.

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Innovation Enterprise Ltd, a division of Argyle Executive Forum, is a business-to-business media brand specializing in delivering the most innovative business solutions to executive-level decision makers. Innovation Enterprise produces a range on online and offline content, including, but not limited to, summits, online learning, webinars, and white papers, as well as offering other additional services such as lead generation and bespoke research.

Innovation Enterprise focuses on seven key channels - Finance, Supply Chain, Analytics, Big Data, Strategy, Digital, Innovation & Sports - to ensure that organizations are furnished with all the cutting-edge insights necessary to driving growth in the evolving business environment.

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Sam Geapin
@IE_Digital
since: 12/2012
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