Low Unemployment Rates in New England Require Hiring Creativity

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With unemployment rates at historic lows in New England, Jobs In The US releases a tip sheet to help employers take a creative approach to recruit top talent.

“We’ve noticed a much stronger response when companies are transparent and disclose their company name and a salary range,” explained Patricia Rodeawald, General Manager of Jobs In The US. “This tends to attract even those passive candidates."

With current unemployment rates in New England generally below the 4.9 percent national average, Jobs In The US, the leading regional job board in New England, is advising employers to be creative in the ways they attract the attention of top talent.

Preliminary July numbers from the U.S. Bureau of Labor Statistics set New Hampshire’s unemployment rate at just 2.9 percent, Maine at 3.9 percent, Vermont at 3.2 percent, and Massachusetts at 4.1 percent. Among the nine geographic divisions tracked by the U.S. Bureau of Labor Statistics’ Local Area Unemployment report, the West North Central had the lowest unemployment rate, 3.9 percent, followed by New England at 4.3 percent.

To balance the recruitment playing field, Jobs In The US advises that employers get more creative when posting employment advertisements. “We’ve noticed a much stronger response when companies are transparent and disclose their company name and a salary range – even if it’s broad,” explained Patricia Rodeawald, General Manager of Jobs In The US. “This tends to attract even those passive job seekers who are currently employed but open to leaving under the right circumstances.”

To attract the best candidates, Patricia also recommends that employers:

1. Be clear and brief. Clarity and brevity are essential to all web copy, and job descriptions are no exception. Think like a job candidate, proactively sharing the details and data candidates need to vet a career opportunity. Then segment long blocks of text into shorter paragraphs and bulleted lists.

2. Make it easy to apply. The longer the application process, the greater the abandonment rate. Employers and recruiters can encourage stronger response from both active and passive candidates by offering a quick and intuitive job application process. The ideal candidate might be employed elsewhere with limited time to apply for jobs.

3. Use strategic keywords. The right keywords in both your headline and job description can boost impressions not only through online search but also through email alerts pushed to job seekers.

To obtain a white paper with additional tips on crafting a job posting that will attract top candidates, contact Jobs In The US at 877-374-1088 or sales@jobsintheus.com.

To register, post a job, or access additional resources, visit the state-specific job board for your region at http://www.JobsInME.com, http://www.JobsInNH.com, http://www.JobsInRI.com, http://www.JobsInVT.com, http://www.JobsInMA.com, or http://www.JobsInCT.com.

About Jobs In The US

Since 1999, Jobs In The US has been connecting employers with candidates through a range of specialized, state-specific job boards. Its mission is to help candidates find real, local jobs and to help employers find quality, local talent.

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Patricia Rodeawald
Jobs In The US
+1 (207) 591-1215
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