Corporate Event Marketing Association (CEMA) Features Contest Demonstrating Unique Benefits of Event Marketing Technologies

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InVision Declared Winner of Innovation Shoot-Out at CEMA Summit 2016

Showcasing the latest in innovative event marketing technologies, representatives from CVent, Guidebook, Hubb, InVision Communications, JiffleNow and Savoya wowed the Corporate Event Marketing Association’s (CEMA) Summit 2016 audience with their ideas that will change the way events are created, marketed and produced. The Innovation Shoot-Out competition, staged as a friendly battle at CEMA Summit 2016, required each of the companies to present an original idea that had not been –or rarely used—within the past year. Summit attendees are provided the opportunity to vote on several criteria to determine the winner.

“We’re incredibly proud of our CEMA community, which encourages meaningful networking opportunities, the opportunity to share great new ideas and continually expand and grow our expertise in the event marketing world,” said Kimberley Gishler, President and CEO of CEMA. “Each year at CEMA Summit, attendees look forward to our Innovation Shoot-Out and the chance to cheer on great friends and colleagues while experiencing inventive new approaches to event management. Congratulations to all our participants who presented and encouraged us once again to become even better at what we do.”

This year the Innovation shootout was sponsored by WorldStage, Inc.

“We were thrilled to work with CEMA on reinventing the Innovation Shootout to become one of the great successes of Summit this year. With five proprietary innovations from WorldStage interspersed with presentations from six competing companies, the positive buzz among attendees was palpable and led to some great discussions,” says Richard Steinau, VP Business Development for WorldStage.

Kudos to CEMA Summit 2016’s winner of the Innovation Shoot-Out, InVision Communications, for bringing their Connected Engagement Solution to the table this year!

“We were seeing the growth of technology and anticipated the role it would play in delivering experiences,” said InVision Communications CEO Rod Mickels. “This is the reason for the last two years, we’ve invested resources into the research and development of event technologies that would enhance engagement and the overall experience for our clients’ attendees.”

Next year’s CEMA Summit will be held July 30 – August 1, at the Rancho Bernardo Inn, in San Diego, California.

InVision Communications
Through the last 25 years, InVision Communications has evolved from an event-production-focused company to a full-service engagement and experience agency that provides Best-In-Class Corporate Event Production, Corporate Communications Strategy & Measurement, Cross-Media Content Design & Execution, Creative Direction & Implementation, Speech Writing & Coaching, Presentation & Visual Design, and Technological Innovation & Integration and Account Management/Client Service. InVision maintains offices in Walnut Creek, CA (headquarters); Chicago, IL; New York, NY and multiple satellite offices including Austin, TX; Los Angeles, CA; and Nashville, TN.

Worldstage, Inc.
WorldStage Inc., the company created by the merger of Scharff Weisberg Inc and Video Applications Inc, continues a thirty-year legacy of providing clients the widest variety of entertainment technology coupled with conscientious and imaginative engineering services. WorldStage provides audio, video and lighting equipment and services to the event, theatrical, broadcast and brand experience markets nationally and internationally. For more information, visit

Cvent is a leading event management technology company. Cvent offers software solutions to event planners for online event registration, venue selection, event management, mobile Kapps for events, e-mail marketing and web surveys. Cvent provides hoteliers with an integrated platform, enabling properties to increase group business demand through targeted advertising and improve conversion through proprietary demand management and business intelligence solutions. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events.

Guidebook is a simple yet powerful mobile application builder that lets you create an app in four easy steps — no technical skills required. Just choose from a gallery of mobile app templates, select your features, and fill it with content. Then publish in minutes to Google Play and the Apple App Store.

Hubb brings order to the chaos of content management for meetings and conferences. Our flagship cloud-based software platform uses simple, automated workflows to streamline collecting, managing and marketing of all event content from speakers to sessions to sponsors. Hubb is a platform that allows you to administer calls for papers, abstract grading, session and speaker management, and content marketing. The software scales to the needs of events of all sizes, and it integrates easily with other event technologies to ensure all content is consistent and up-to-date. Founded by veteran event management professionals, Hubb makes its headquarters in Vancouver, WA. For more information, visit

Jifflenow is a leader in cloud-based enterprise meeting scheduling solutions for B2B events. We help companies accelerate their sales cycles by making it simple to schedule, track, and analyze meetings with prospects and customers at events.

Our mission is to be the world’s safest and most reliable ground transportation company. We serve flight schedulers, executive assistants and travel planners who expect the highest levels of responsiveness and security. Since 2000, we’ve been redefining customer service and delighting clients with a worry-free ground experience. When it has to go right, trust Savoya.

About CEMA
A voice for the industry, CEMA (Corporate Event Marketing Association) is the premier community for event marketing professionals, association peers and partners. CEMA promotes professional networking opportunities, facilitates peer-to-peer knowledge sharing and drives industry standards. Through strong relationships with strategic partners, CEMA creates solutions to business issues. For more information, please visit or call (916) 718-9802.

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Kimberley Gishler
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