This content marketing template lays out, in step-by-step detail, how organizations can quickly and efficiently reignite their content marketing efforts.
Phoenix, Arizona (PRWEB) September 01, 2016
Whether buying a book, blouse or boat, nine out of ten shoppers conduct some kind of online research before making a purchase. Most business leaders know this and they have developed a wealth of content to help prospective customers along in their buying decision. However, many organizations who have committed to content marketing for some time are not yet seeing substantial results.
That’s why Vertical Measures, a leading, full-service internet marketing agency, has developed A 90-Day Content Marketing Course Correction Plan. It’s an easy-to-use, 16-page guide designed to help executives and marketing managers frustrated or underwhelmed with their current content marketing efforts revisit their original plans and revitalize their efforts within twelve weeks.
Organizations – large or small – easily become disillusioned with content marketing because they have failed to either solicit buy-in from across the enterprise, develop topics people are actually searching for online, or have simply failed to follow through in an effective way.
Such missteps occur fairly frequently, but the good news is that changing course on a content marketing plan can be done easily and improvements can be seen in less than three months.
The downloadable content marketing template lays out, in step-by-step detail, how organizations can quickly and efficiently reignite their content marketing efforts to ensure their plan is robust, the content delivers genuine value and, most importantly, results in maximum ROI.
“This new guide is for any business struggling with their current content marketing efforts and is in need of some support or guidance,” says Drew Eastmead, Director of Content Marketing Education at Vertical Measures, and creator of the guide. “We created this workbook because we often work with organizations that are skeptical about the results content marketing can drive. We usually find that their hesitation can be traced back to some simple gaps in their strategy. Perhaps they were given some bad advice – or maybe they took a DIY approach that didn’t drive a positive ROI. Regardless of what might have gone wrong, the guide offers straightforward steps to help get any businesses’ content marketing program get back in the fast lane.”
Get your own copy of A 90-Day Content Marketing Course Correction Plan here.
Vertical Measures is a full-service Internet marketing agency dedicated to helping clients drive profitable growth through content marketing. Based in Phoenix, Vertical Measures’ core specialties are technical search engine optimization, content marketing strategy and implementation, and profit-driven PPC management.