Sierra College Announces That Hacker Lab’s Startup Hustle Application Is Due September 16 - Entrepreneurs Can Turn Dreams into Businesses

Share Article

Sacramento entrepreneurs and Sierra College students can apply to participate in a six week Startup Hustle entrepreneurial boot camp that delivers business tools, provides training and connects participants with mentors to move them from an idea to a specific business strategy that they can pitch at Demo Night.

Startup Hustle participants engage in training activities during entrepreneurial boot camp at Hacker Lab powered by Sierra College

The immersive experience of Startup Hustle has led to remarkable breakthroughs.

Hacker Lab announced the fall 2016 round of Startup Hustle and is taking applications for the six-week entrepreneurial boot camp through September 16, 2016. The program will be offered at both the Midtown and Hacker Lab powered by Sierra College in Rocklin locations.

According to Eric Ullrich, Co-Founder, Hacker Lab, this is the third time that the program has been offered. “We’ve enhanced the tools and fine-tuned the training,” said Ullrich. “Our past participants have successfully launched startups, opened up new markets for their products, published their apps and won funding to take it to the next level. It is gratifying that they are sharing their success stories and helping to encourage the next round of participants.”

“The immersive experience of Startup Hustle has led to remarkable breakthroughs,” said Ullrich. “The mentors and speakers inspire entrepreneurs to take action. Participants have access to proven methodology, practical assignments and beneficial connections that stretch their thinking about customers and their business model.”

A combination of “anytime, anywhere learning” and in-person sessions, held from Sept. 29 to Nov. 17 and offered in Rocklin and Sacramento, will enable participants to use the latest startup tools, work on their idea, test it with customers, gain insights from mentors, research the market, reframe their concept based on what they learned and develop a pitch. There is an optional demo night where participants can make their pitches to the community.

Applicants submit one minute videos about the problems they are investigating and the prospective customers who benefit from their solutions as well as why they want to participate in Startup Hustle. The initial application is free. After applicants are accepted, payment is due. The fee is $46 for Sierra College students, $149 for Hacker Lab members and $300 for non-members.

Sierra College is one of the first community colleges in the United States to establish a public-private partnership with a community maker space. Sierra College students are encouraged to participate in Startup Hustle because it complements what students learn in the classroom and delivers career skills valued by employers.

Sponsors of Startup Hustle include The Shop VSP Global, Business Composer, Sierra College, City of Rocklin, SMUD, California Community Colleges Workforce and Economic Development Division, City of Sacramento, Sierra College CACT, Golden Sierra and Bosley Till Neue & Talerico LLP.

For more information about participating or becoming a sponsor/mentor, please go to or email: startuphustle(at)hackerlab(dot)org.

About Hacker Lab
Established in 2012 in Sacramento, Hacker Lab aims to educate folks and spark innovation with community driven resources. Offering co-working, maker space, courses, meet-ups and events, Hacker Lab believes that technology can change the world and the starting point is education. Hacker Lab has locations in Sacramento and Rocklin.

About Sierra College Workforce Development
Sierra College Workforce Development is focused on delivering customized training to meet the needs of employers.

About Sierra College
Sierra College District is celebrating its 80th Anniversary in 2016, and the Nevada County Campus in Grass Valley is celebrating 20 years. Sierra College serves 3200 square miles of Northern CA with campuses in Roseville, Rocklin, Grass Valley and Truckee. With approximately 125 degree and certificate programs, Sierra College is ranked first in Northern California (Sacramento north) for transfers to four year Universities, offers career/technical training, and classes for upgrading job skills. Sierra graduates can be found in businesses and industries throughout the region.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Sue Michaels

Carol Pepper-Kittredge
Follow us on
Visit website