Creative Group, Inc. Named To The 10th Annual MeetingsNet CMI 25 List

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Creative Group, Inc., a performance improvement company, named to MeetingsNet 2016 CMI 25, a comprehensive listing of the largest and most influential full-service meeting and incentive travel management companies focused on the U.S. corporate meetings and incentives industry.

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Creative Group, Inc., a performance improvement company, has been named to the MeetingsNet 2016 CMI 25 list, an annual directory of the largest and most influential full-service meeting and incentive travel management companies focused on the U.S. corporate meetings and incentives industry.

“Creative Group is privileged to be recognized as a leader in the meetings and incentives industry for the tenth year in a row, since the inception of the CMI 25,” said Janet Traphagen, President, Creative Group. “We are excited to create experiences using meetings and incentives that help people reach their full potential and help them thrive.”

MeetingsNet, a digital magazine and website dedicated to the meetings and incentives industry is responsible for compiling the list, which is a unique resource for meeting managers, incentive travel executives, and procurement professionals who need outsourcing partners to orchestrate events around the globe with professionalism and creativity.

“Meetings and incentives are extremely valuable to the businesses and cities that host them, to the participants who benefit from face-to-face networking and learning, and to the sponsoring organizations who get their messages delivered and their teams motivated,” said MeetingsNet Editor Sue Hatch. “The CMI 25 list is the first place many corporations turn to find independent planning companies that have the experience to handle their most important events.” As a group, the companies on the 2016 CMI 25 list executed more than 95,000 corporate meeting and incentive travel programs in 2015, representing over 11 million group room nights.

About Creative Group
Creative Group, a Direct Travel company, is a full-service performance improvement company. The company specializes in engagement, incentive and recognition solutions, and end-to-end meeting and event management. An industry leader, Creative Group has been honored with the CMI 25 Award, which recognizes the top 25 most influential meetings and incentive management companies in the U.S., since its inception in 2007. Creative Group was founded in 1970 and has served clients in financial services, life sciences, insurance, manufacturing, retail, technology, automotive, hospitality and more.

Employing over 150 people, the company is headquartered in Appleton, Wisconsin. It also has a large office in suburban Chicago and a satellite office in Detroit.

About The CMI 25
The CMI 25 is the most comprehensive listing of the major independent meeting companies serving the corporate world. The CMI 25 list will be published in the September 2016 issue of the MeetingsNet tablet magazine ( and digital edition, and on

The MeetingsNet editors selected CMI 25 companies based on several factors, including the number of meetings and incentive travel programs managed in 2015 and the total number of room nights represented by those meetings and incentives. They also considered the number of full-time employees at each company, as well as the percentage of the company’s 2015 revenues that came from organizing corporate meetings and incentives versus association meetings or other sources.


Creative Group is a service mark of Creative Group, Inc.

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