PM360 Now Accepting Entries For 2016 Pharma Choice Awards

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Call for the Best Healthcare Creative From the Past Year

Entries are now being accepted for the 2016 PM360 Pharma Choice Awards—the only awards in which everyone within the healthcare industry is given a chance to select who wins. Now in its eighth year, the Pharma Choice Awards recognize the very best in healthcare creative—including everything from print campaigns to apps to conference booth displays and anything and everything in-between. The awards are unique in that everyone in industry acts as judges for the entries submitted by their peers. All entries are placed online and healthcare marketers are encouraged to vote for their favorites in each category.

“The best judges of truly great healthcare creative are the very people responsible for creating it,” says Anna Stashower, CEO and Publisher of PM360. “They are the ones who know how tricky it is to navigate industry regulations and creative restrictions to create something that will resonate. And this is the only award that gives every one of those individuals a say in which creative is award-worthy.”

From November into early December, voters are told to pick their favorites based on content, format, imagination, influence on the industry, and overall quality. Entries can be submitted in 17 categories, including 5 new ones:

  •     NEW: Animal Health
  •     App
  •     Consumer Website
  •     DTC/DTP (Print)
  •     Multichannel
  •     NEW: Multicultural
  •     NEW: Packaging
  •     NEW: Philanthropic
  •     Professional Campaign (Print)
  •     Professional Website
  •     Sales Aid (Print)
  •     Self-promotion (Digital)
  •     Self-promotion (Print)
  •     NEW: Social Media
  •     Unbranded
  •     Video
  •     Other (Anything that doesn’t fit in the above categories)

The complete 2016 PM360 Pharma Choice nomination criteria and online entry form is available at Entries must be submitted no later than Thursday, October 20.

For more information, contact Jon Brulloths, at 646-300-8112, or Aaron Edmiston at 646-300-8117, or email pharmachoice(at)pm360online(dot)com.


About PM360

PM360 is the premier, must-read magazine for marketing decision makers in the pharmaceutical, biotech, and medical device industries. Published monthly, PM360 is the only journal that focuses on delivering the full spectrum of practical information necessary for product managers and pharmaceutical marketing professionals to succeed in the complex and highly regulated healthcare environment.

The journal’s targeted and insightful editorial focuses on issues that directly impact critical decision making, including: Planning and implementation of cutting edge strategies, trends, the latest technological advances, branding/marketing, advertising/promotion, patient/professional education, sales, market research, PR, and leadership. Additionally, the “360” in the title signifies the span of this critical, how-to info with personal and career insights for an enjoyable and thought-provoking read.

By providing the full circle of enriching content, PM360 is truly an indispensable tool for busy and productive marketing professionals to stay at the top of their game.

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Jeremi Gill
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