MIP Fund Accounting™ Partner Improves Website With Juice Marketing

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Juice Marketing launches redesigned, modernized, and mobile-friendly website for nonprofit accounting software provider NFP Partners at http://www.nfppartners.com

We chose Juice Marketing because we had a previous marketing relationship with them and already knew they specialize in working with business software resellers like us.

Juice Marketing, a marketing company dedicated to small business technology providers, has announced the launch of a new website for NFP Partners – an Abila Authorized Partner. Specializing in the implementation, training, and support of MIP Fund Accounting™ software as well as providing outsourced nonprofit accounting services, NFP Partners engaged Juice Marketing to modernize the look of their aging website in addition to improving search visility, website traffic, and ease of use.

Lee Bengston, Founder at NFP Partners, made the decision to work with Juice Marketing after considering a variety of factors, one of the most important being the marketing agency’s familiarity with the accounting software and technology industry.

According to Lee, “We chose Juice Marketing because we had a previous marketing relationship with them and already knew they specialize in working with business software resellers like us. Their expertise proved very helpful in guiding us through various design options, page layouts, menu structure, and other important ease of use and aesthetic elements of our new website. They offered meaningful suggestions throughout the project and we felt that working with Juice Marketing was truly a collaborative effort.”

Lee points out that another important factor in choosing Juice Marketing was the reasonable price quoted for the website redesign. He adds, “We were able to work with Juice Marketing for an affordable price. The website was redesigned using a new WordPress theme which is easier for us to update and maintain ourselves. In addition to a much cleaner interface, our new site has straightforward navigation and a modern look and feel to it. We’re extremely happy with the result.”

Learn more the Juice Marketing website design program at http://www.juice-marketing.com/website-design

About Juice Marketing, LLC
Established in 2004, Juice Marketing provides simple and cost-effective channel marketing programs to Sage, Microsoft, and Abila Authorized partners and business software providers. Their turnkey marketing programs - like marketing newsletters, customer success stories, press releases, blog articles, email marketing, social media, and SEO consulting - helps small business technology providers squeeze the most out of their marketing dollar.

Mark Badran, Founder and Managing Partner at Juice Marketing, began his career in the software industry over 15 years ago. The company’s roots are in the business software industry – they understand the reseller channel, they understand the long sales cycle of a business software purchase, and they can help you improve your marketing to generate more leads and close more deals.

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Mark Badran
@JuiceMarketing
since: 03/2009
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Juice Marketing, LLC
since: 09/2011
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