Aspire Systems To Unveil New Phygital Solution that Drives Connected Retail Experiences

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PRIOS is a fully integrated phygital retail experience solution to help retailers create a seamless and unified brand experience across the physical & digital space.

Our goal is to provide attendees with hands-on insight into how PRIOS can facilitate seamless integrations to bring about next generation customer experience.

Aspire Systems, a global provider of retail consultative engagement solutions and digital services, will be showcasing its fully integrated phygital solution, PRIOS at’s Retail Digital Summit 2016 in Dallas, Texas from September 26-28 at Booth #3095.

Sunil Bajaj, Director & Unit Head - Retail & CPG Practice at Aspire Systems, says, “Our retail innovation focus is Phygital – blending digital and in-store experience for today’s customers. The idea is to continue the customer’s digital journey into the store in a very contextualized and personalized way.” “Today’s omni-channel experiences are task driven; for example click and pick but the next generation of solutions will be much more seamless between channels.” he explains. “These phygital retail concepts can help retailers double the attention they get from customers, increase basket size and improve in-store efficiencies.”

“Mobile, IoT and big data are some of the enablers for tomorrow’s experience. However, most retailers are looking at only part of the problem with their existing solutions like analytics, location based services etc.” he observes. “At Aspire, we are creating use cases that can be plugged into today’s retail applications to complete the whole customer journey. We are bringing digital, IoT and big data together within a framework to integrate with in-store solutions, pricing engines, CRM and other existing solutions in order to enhance the overall customer experience.”
PRIOS will create a new customer engagement paradigm, breathing new life into retail in four core areas:

  •     In-Store Mobile Experience
  •     Personalization
  •     Empowered Store Associates
  •     Enhanced Self-service

“Our goal is to provide attendees with hands-on insight into how PRIOS can facilitate seamless integrations to bring about next generation customer experience” adds Sunil.

PRIOS can be leveraged by retailers of various sizes, from mid-sized to large scale enterprises looking to amplify the customer experience. It is a cost-effective, scalable solution that can be up and running in a short span of time, making quick deployment a key benefit.

Expo attendees will be able to experience PRIOS live in demo and access face-to-face consultation by Aspire’s retail and mobility experts on a range of areas at Booth #3095 throughout the show.

About Aspire Systems
With over two decades of experience, Aspire Systems has deployed 100+ solutions for its clients across the globe to help them achieve their business goals. It also has 8+ years’ experience in driving Retail Consultative engagements for global customers. Aspire works with the world’s most innovative enterprises and independent software vendors, helping them leverage technology and outsourcing in specific areas of expertise. Its services include Product Engineering, Retail Solutions, Enterprise Solutions, Independent Testing Services, IT Infrastructure & Application Support Services. The company currently has over 1,500 employees, over 130 customers globally and is CMMI Level 3 certified. It has a growing presence in the US, UK, India, Middle East, Asia-Pacific and Europe. For the seventh time in a row, Aspire Systems has been selected as one of India's 'Best Companies to Work For' by the Great Place to Work® Institute, in partnership with The Economic Times.

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Raghunath Vijayaraghavan

Prathap Achuthan
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