Chicago (PRWEB) September 15, 2016
G2 Crowd, the world’s leading business software review platform, today released the Fall 2016 Cross-Channel Advertising Software Grid report to help businesses make the best cross-channel advertising technology buying decision. Marin Software, Kenshoo Infinity Suite, MediaMath TerminalOne, Sizmek, DoubleClick Digital Marketing, AdRoll, BrightRoll DSP, Rocket Fuel, Turn Digital Hub, and TubeMogul were named Leaders in the report, receiving strong customer satisfaction scores with a large market presence.
Acquisio and Rubicon Project, For Buyers were named High Performers in the report, earning strong customer satisfaction marks with smaller market presence scores. Marin Software earned the highest overall satisfaction score, while DoubleClick Digital Marketing earned the highest overall market presence score.
The Grid leverages customer satisfaction data reported by authenticated users along with vendor market presence determined from social and public data. Based on a combination of these scores, each software solution is categorized as a Leader, High Performer, Contender or Niche.
About the Cross-Channel Advertising Software Grid report:
- The report is based on more than 1,050 reviews written by business professionals.
- Of the 45 products listed in G2 Crowd’s Cross-Channel Advertising category, the ranked products each received ten or more reviews to qualify for inclusion on the Grid.
About G2 Crowd, Inc.
G2 Crowd, the world’s leading business software review platform, leverages more than 100,000 user reviews to drive better purchasing decisions. Technology buyers, investors, and analysts use the site to compare and select the best software based on peer reviews and synthesized social data. Monthly more than a half-million people visit G2 Crowd’s site. Co-founded by the founder and former executives from SaaS leader BigMachines and backed by roughly $12 million in capital, G2 Crowd aims to bring authenticity and transparency to business technology research. For more information, go to G2Crowd.com.