Being part of THINK Marketing expands our addressable reach from merchandising and pricing teams within enterprise retailers to include their marketing counterparts.
Ottawa, Canada (PRWEB) September 26, 2016
360pi today announced the availability of 360price on THINK Marketing, a new one-stop destination for marketers to gain knowledge, learn skills and ultimately drive a digital transformation within their business. Starting today, companies can access, try and learn more about 360pi’s real-time retail pricing and product intelligence.
360price delivers online retail intelligence including pricing, availability, regional, and shipping information for exact matched products and “like” items. The availability of 360price on THINK Marketing takes advantage of 360pi’s real-time API to deliver this retail intelligence on-demand within the IBM ecosystem.
Designed to help Chief Marketing Officers (CMO) and their teams build proficiency and experience, THINK Marketing delivers news and thought leadership content from the industry's top marketing influencers and news outlets. The news content links to learning materials, demonstrations, and trials from a variety of vendors around topics such as campaign management, digital marketing and analytics. Through these assets, marketers can gain a deeper knowledge and, when ready, match their needs with solutions from IBM and more than 60 marketing technology companies from around the globe.
"Being part of THINK Marketing expands our addressable reach from merchandising and pricing teams within enterprise retailers to include their marketing counterparts,” said Jenn Markey, 360pi’s VP of Marketing. “Retail marketers play a critical role in promotional decisions and execution, so having access to competitive pricing and product intelligence on demand is sure to increase promotion effectiveness and overall ROI on marketing spend.”
“Marketers face an overwhelming number of solutions and opinions on what’s the right path to business success,” said Maria Winans, CMO, IBM Commerce. “With THINK Marketing, IBM and partners such as 360pi will deliver the education, opinions and solutions to support this digital marketing transformation.”
To learn more about 360pi and the 360price solution visit THINK Marketing now.
360pi derives profitable insights from product and pricing big data to help leading omnichannel retailers, etailers, and brand manufacturers compete and win with shoppers. 360pi’s customer base accounts for over $US200 billion in annual product sales and includes Ace Hardware, Build.com, and Overstock.com, along with several Fortune 500 consumer products companies. With the majority of in-store purchases being influenced online, 360pi helps retailers and brands successfully navigate the multi-channel landscape with real-time insight into who is selling what, where, when, why and for how much. Ultimately, 360pi customers make smarter decisions faster to drive increased revenues and margins across all channels.
For more information visit: ibm.com/marketing and follow on Twitter at @IBMforMarketing or the hashtag #THINKMarketing