WINOOSKI, Vt. (PRWEB) September 27, 2016
MyWebGrocer (MWG), the leading provider of eCommerce and digital marketing solutions to the grocery and Consumer Packaged Goods (CPG) industries, announced that Save-On-Foods has implemented the company’s Digital Experience Platform to power customers’ omnichannel shopping experience. Save-on-Foods is a division of the Overwaitea Food Group, Canada’s largest western-based food store chain.
Save-On-Foods' utilization of MWG’s Digital Experience Platform now enables the grocer to fully integrate all aspects of customers’ online shopping needs, including digital planning, the ability to seamlessly shop across desktop, tablet and mobile devices as well as the ability to provide customers with promotional content based on their local store. MWG’s Digital Experience Platform also provides the company with enhanced order fulfillment and multi-wave picking capabilities that allow click and collect operations to successfully scale, while simultaneously enabling increased operational efficiencies.
“We strive to provide our customers with a superior experience that brings together our digital capabilities and the store, and also ensure that our click and collect operations are as efficient as possible,” said Wayne Currie, Vice President of Information Technology & E-commerce for the Overwaitea Food Group and Save-On-Foods. “We have been a partner with MWG since 2013, and we know that they have a proven track record in the market for delivering profitable and high-growth, digital experiences for next-generation, retail grocers.”
“To effectively navigate the changes created by the proliferation of digital grocery, and take full advantage of the tremendous opportunities for customer experience innovation that omnichannel retailing now provides, grocers will increasingly require a future-proof solution based on a modern software architecture that powers the totality of the customer lifecycle versus bifurcated moments of engagement that too often live in isolation,” said Eric Healy, President of MWG. “We look forward to continuing to provide Save-On-Foods and the Overwaitea Food Group with best-in-class solutions that draw upon 17 years of experience in making our customers' digital grocery initiatives successful and profitable.”
For more information about how MWG is helping grocery retailers and brands enhance their digital presence, visit MyWebGrocer.com.
About Overwaitea Food Group
Overwaitea Food Group LP, part of the Jim Pattison Group, is Canada’s largest western-based food store chain. First founded in 1915, OFG now operates more than 150 stores under the Save-On-Foods, Overwaitea Foods, Urban Fare, Cooper's Foods, PriceSmart Foods, PriceSmart Foods International and Bulkley Valley Wholesale banners – proudly local stores designed to match the communities they serve.
Part of the Jim Pattison Group, Save-On-Foods is known for Going the Extra Mile for customers across Western Canada. Recognized as one of Canada’s Top Employers and Top Diversity Employers, the company has over 16,000 team members working together to serve nearly 100 communities in BC, Alberta and Saskatchewan. Known for its unique approach in customizing each store to best suit the needs of the neighbourhood and sourcing local products wherever possible, the company has been innovating and putting customers first for over 100 years. With more than 50 stores planned over the next 3 to 5 years, the company currently has 25 stores in various stages of development in new markets expected to open within the next 24 months.
MWG offers the only complete Digital Experience Platform for grocers and Consumer Packaged Goods brands. The platform powers every interaction to attract, engage, transact with and retain grocery shoppers through digital offerings ranging from planning and shopping platforms to mobile and social tools. The company also offers opportunities for consumer packaged goods brands looking to reach consumers with relevant advertising, promotions and offers throughout their grocery path to purchase.
Founded in 1999, MWG manages digital solutions for more than 130 retailers across the globe, representing more than 10,000 stores, and 500+ major consumer packaged goods brands. For more information, please visit MyWebGrocer.com, and connect with us on LinkedIn and Twitter.