Wine and Cheese Leads to Exponential Dental Practice Growth

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In his new book, How to Grow Your Dental Membership Plan: Secrets behind my 1.4 million dollars of growth, Dr. Phelps explores how a combination of community outreach and an in-house savings plan helps him attract more than 60 new patients a month.

Dr. Christopher Phelps DMD, CMCT

This book is the only resource out there to provide step by step guidance to dentists who want to see a dental savings plan work, and bring large amounts of new patients through their doors.

Why don’t more Baby Boomers receive regular dental care? Award-winning dentist Christopher Phelps, DMD, CMCT learned how to attract retirees and grow his practice during a series of wine and cheese socials for residents of a retirement community. In his new book, How to Grow Your Dental Membership Plan: Secrets behind my 1.4 million dollars of growth(Soapbox Books, 2016), Dr. Phelps explores how a combination of community outreach and an in-house savings plan helps him attract more than 60 new patients a month. Phelps’ says: “Everyone tells dentists they need an in house savings plan, but before I stumbled upon this strategy, no one knew how to market a savings plan effectively. This book is the only resource out there to provide step by step guidance to dentists who want to see a dental savings plan work, and bring large amounts of new patients through their doors.”

When Dr. Phelps went out into the community to meet active retirees, he discovered that most of them no longer had dental insurance. As a result, avoided needed cleanings and delayed minor treatments until dental problems became dental crises. Dr. Phelps developed a custom savings program to meet this population’s needs, then marketed it through low-cost, high-impact methods like wine and cheese seminars.

In this challenging economic climate, dental practices must grow to stay afloat. By sharing his step-by-step plan for success, Dr. Phelps makes it possible for independent dentists to expand their practices, serve their communities, and stay in business. Dr. Phelps’ conversational style and helpful diagrams make his book accessible to all dental professionals, even those who hate to think about finances and marketing.

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