Spain’s Great Match New York To Feature Top Restaurants, New Sponsorships and Big Giveaways

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Lifestyle Extravaganza Celebrates the Distinctive Wines, Food, Design and Culture of Spain

The Trade Commission of Spain will host the 23rd annual Spain’s Great Match event on Wednesday, October 5th in New York’s iconic IAC HQ Building. A second event will be held in San Francisco on November 15th. This collaborative extravaganza with the Tourism Office of Spain in New York, Wines from Spain, Foods from Spain and Interiors from Spain, celebrates the distinctive wines, food and culture of Spain.

The consumer evening event will display the diversity of Spanish wine and pair the latest vintages with tapas created from New York City’s finest-rated Spanish restaurants. This year’s award-winning restaurants are: Amada, Andanada, Barraca Restaurant, Casa Mono, Donostia, La Fonda del Sol, Salinas Restaurant & Tapas Bar, Socarrat Paella Bar, Tia Pol, and Txikito. In addition, this year’s lifestyle showcase will include Taberna Jerez, a Sherry wine and cocktail lounge that displays Spain’s award-winning interior design industry.

When participants use the hashtag #SpainsGreatMatch they will be able to participate and win giveaways that include wine coolers from Fagor and two round-trip tickets to Madrid, Spain from airline sponsor, Air Europa. The media sponsor is Wine Enthusiast Magazine. Other 2016 sponsors include Olives from Spain and Sherry Wines.

“Air Europa is honored to provide two lucky guests the chance to fly round-trip to Madrid. As a proud partner with Wines from Spain, Air Europa is excited to bring a taste of Spain to the United States with its brand new aircraft, the Boeing 787 Dreamliner,” says Pablo Sanchez, Air Europa’s Vice President of Sales and Marketing, USA and Puerto Rico. In September 2016, Air Europa became a member of SkyTeam, a 20-airline network that provides access to an extensive global network with 1,052 destinations, plus more frequencies and connectivity than ever before.

During the daytime Spain’s Great Match, over 300 wines representing the varietals and wine regions of Spain will be featured in a walk-around tasting format. Importers and distributors of Spanish wines will present their best products, including new wines and the latest vintages, to wine industry professionals.

SPAIN’S GREAT MATCH: SCHEDULE
Wednesday, October 5, 2016

Trade (exclusively for the wine trade & media)
11:30 – 12:30 pm The Sommelier's Guide to Spain: Spanish Wine on Your List (Tent), sommelier panel moderated by wine educator Steve Olson
12:00 – 4:00 pm Walk-Around Tasting
1:00 – 1:45 pm     "Why Spain is Hot” (9th Floor) presented by Wine Enthusiast Editors: Michael Schachner, Lana Bortolot, Susan Kostrzewa
2:00 – 3:00 pm     Today's Sherry Revolution: ‘Only’ 3,000 Years of Evolution (Tent), by César Saldaña, General Director, Jerez Control Board
3:00 – 3:45 pm     Unveiling the Mystery of Bierzo (9th Floor), by wine educator Steve Olson

Public Ticketed Event
5:30 – 6:30 pm Premium Tickets and pre-event tasting
6:30 – 9:00 pm Open tasting for General Admission ticket holders

Information on the second Spain’s Great Match 2016, which will be held in San Francisco, California on November 15, will follow shortly. To register for the Spain's Great Match trade event, please visit https://spainsgreatmatchnyc.eventbrite.com. To purchase tickets for the consumer event, please visit https://spainsgreatmatchnycpublic.eventbrite.com.

About Wines from Spain: The Spanish Institute for Foreign Trade (Instituto Español de Comercio Exterior, ICEX) is the authorized governmental platform for the promotion of Spanish exports and Spanish companies' international growth. Vinos de España - or Wines from Spain - is ICEX's brand for a wide range of promotional activities designed to inform trade and consumers abroad about quality Spanish wines. Wines from Spain has been promoting Spanish wines in walk-around tastings to press, trade and consumers in New York and the United States for nearly 30 years. Each year, Wines from Spain hosts “Spain’s Great Match”- an opportunity to sample and learn about a variety of the world’s most sought-after Spanish wines paired with tapas from the top rated area Spanish restaurants.

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Victoria Cooper

Jennifer Ziplow
@WinesFromSpain
since: 02/2009
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