Maria Shireen & Bright Pink Join Together To Raise Awareness For Breast & Ovarian Cancer

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$10 from each sale of the brand’s CHARITY TIES bracelet will help provide resources and life-saving programs to young women

Maria Shireen 'CHARITY TIES' Bracelet

"This bracelet represents not only those who have been lost to these types of cancer, but also serves as a reminder that there is still more work to be done to save the lives of future generations."

Maria Shireen® (http://www.mariashireen.com) - makers of the original hair tie bracelet - is supporting Bright Pink (http://www.brightpink.org), a national breast and ovarian health non-profit organization for the second year in a row through its social good platform CHARITY TIES™. Now through October 31, $10 from each sale of the company’s CHARITY TIES hair tie bracelets will be donated to Bright Pink.

Each CHARITY TIES bracelet is a statement piece with a purpose. Function and fashion combine in this beautifully designed and crafted cuff bracelet that conveniently and discretely holds an elastic hair tie – transforming the piece into a functional fashion accessory. CHARITY TIES limited edition hair tie bracelets are available in silver plated stainless steel for $45 with two options for the accompanying hair tie elastics – pink for breast cancer and teal for ovarian cancer. Each bracelet is engraved with ‘#BANDOFSTRENGTH’ – symbolizing Maria Shireen’s commitment to unifying and empowering the women who buy or gift the bracelets.

For nearly a decade, Bright Pink’s mission has been focused on the prevention and early detection of breast and ovarian cancer in young women. The organization is dedicated to providing resources to 52 million young women between the ages of 18 and 45 with their innovative, life-saving health programs.

“We are very excited to once again support Bright Pink’s efforts in empowering and educating young women about early detection, prevention and treatment of these terrible diseases,” said Shireen Thor, co-founder of Maria Shireen. “This bracelet represents not only those who have been lost to these types of cancer, but also serves as a reminder that there is still more work to be done to save the lives of future generations.”

To learn more about Maria Shireen’s CHARITY TIES and Bright Pink, visit https://www.mariashireen.com/collections/charity-ties and https://www.brightpink.org.

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About Maria Shireen®

Maria Shireen® is a functional fashion accessories company serving the $2.3 billion global fashion accessories marketplace. The company currently produces and markets its premium patented hair tie bracelets under its athleisure, bittersweet and luxury collection by Maria Shireen® brands. The company also designs, produces and markets its mass market hair tie bracelets under its My Hair Tie Bracelets™ brand. Since launch, the company has sold more than 100,000 hair tie bracelets in 40 countries.

About Bright Pink®

Bright Pink is a national non-profit focused on the prevention and early detection of breast and ovarian cancer in young women. The organization’s mission is to save women’s lives from breast and ovarian cancer by empowering them to live proactively at a young age. Bright Pink’s innovative programs educate and equip young women to assess their risk for breast and ovarian cancer, reduce their risk, and detect these diseases at early, non life-threatening stages. Recently launched, ExploreYourGenetics.org, provides women comprehensive information about genetic testing and breast and ovarian cancer-influencing mutations. Founded in 2007, Bright Pink strives to reach the 52 million women in the US between the ages of 18-45 with this life-saving education. Put Awareness In Action™ at BrightPink.org.

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Shae DeWaal
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