Gubagoo Announces Facebook Messenger Integration for Automotive Dealerships

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Gubagoo’s latest innovation enables Facebook users to chat with auto dealerships, using Facebook Messenger just like they chat with friends; unlocks new sales channel for auto dealers

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"We are relentlessly focused on helping auto dealers connect and engage more effectively, in real-time, with their customers – and Facebook Messenger is, increasingly, where consumers are making their connections," said Brad Title, CEO of Gubagoo Inc.

Gubagoo, the fastest growing and most innovative provider of solutions to the automotive industry, today announced that it now offers complete and seamless integration with Facebook Messenger. Gubagoo is one of the first chat providers in the automotive industry to offer this feature on the world’s largest social network, which has nearly 1.7 billion users to date. The new functionality is the latest in a series of game-changing innovations from Gubagoo that make it easier and faster for auto dealerships to engage and convert consumers. Gubagoo’s Facebook Messenger Integration is available immediately to dealerships using Gubagoo solutions.

“Today, consumers spend an average of fifty-minutes a day using Facebook platforms, including Facebook messenger – that is one-sixteenth of their waking time (1),” said Brad Title, CEO of Gubagoo, Inc. “At Gubagoo, we are relentlessly focused on helping auto dealers connect and engage more effectively, in real-time, with their customers – and Facebook Messenger is, increasingly, where consumers are making their connections. With this new integration, customers can chat with dealerships like they chat with their friends: better engagement equals better customer service equals increased sales conversion.”

The new integration with Facebook Messenger, gives customers another channel through which they can directly communicate with auto dealerships using Gubagoo’s 24/7 fully-managed, messaging capabilities. Gubagoo’s customers can push inventory and offers directly though Facebook Messenger and, because it integrates with Gubagoo’s mobile app, dealerships will have real-time access to conversations taking place between customers and Gubagoo chat operators. Dealerships using Gubagoo can now do the following through Facebook Messenger:

Send Inventory
Push Video
Publish Offers
Book Service Appointments
Take Calls

Gubagoo is one of the fastest growing and most effective chat and website engagement providers for automotive dealerships. Gubagoo tracks and scores over 22 million car buyers every month through its B.E.A.S.T. scoring technology and generates over 125,000 leads to dealerships every month. The company’s online selling tools, which increase efficiency, control, and conversion - as well as improving the consumer experience at the Dealership - include ChatSmart, TalkSmart and the recently launched and integrated RESQ platform for Web and Phone. RESQ also enables dealerships to monitor chat conversations in real time. Some RESQ Beta site customers have experienced up to a 300% increase in lead-to-sales conversions in their dealership.

Gubagoo will be demonstrating the new Facebook Messenger integration and RESQ platform at DrivingSales Executive Summit in Las Vegas, October 24th – 26th.

1 http://www.nytimes.com/2016/05/06/business/facebook-bends-the-rules-of-audience-engagement-to-its-advantage.html?_r=0

About Gubagoo

Based in Boca Raton , Florida, and staffed by a team of veteran technologists and innovators in lead conversion, Gubagoo offers revolutionary behavioral engagement and scoring technologies for automotive websites. With a mission to provide a smarter, more cost-effective alternative to the old lead generation model, Gubagoo is the first dealership website solution that successfully makes anonymous traffic identifiable, and converts the 95% of dealer site traffic that traditionally defects. Incorporating smart predictive matching and the best chat technology available - and powered by its proprietary behavioral engagement and scoring engine, ‘B.E.A.S.T.’ - Gubagoo engages new and repeat dealer site visitors with unprecedented relevance through its ChatSmart, and TalkSmart products. Gubagoo’s recently launched RESQ is generating a 300% increase in lead-to-sales conversions in dealerships and enables dealerships to monitor chat conversations in real time. Over 1,900 dealerships, including some of the nation’s largest dealer groups, as well as OEM-certified programs, already have adopted Gubagoo-powered websites.

Gubagoo Media Relations:
Melanie Webber, mWEBB Communications, (949) 307-1723, melanie(at)mwebbcom(dot)com

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Crystal Hartwell
mWEBB Communications
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Melanie Webber
mWEBB Communications
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