Author and Fallston Group Chief Executive Rob Weinhold Talks Crisis Leadership at PRSA 2016 International Conference in Indianapolis

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On Saturday, October 23 Weinhold will present a workshop based on his book, "The Art of Crisis Leadership," at the Public Relations Society of America (PRSA) International Conference in Indianapolis

Author and Fallston Group Chief Executive Rob Weinhold

"The feedback we've received since the book release has been amazing - many have said it has helped them persevere both personally and professionally."

Fallston Group Founder and Chief Executive Rob Weinhold will facilitate a professional development workshop based on his book, “The Art of Crisis Leadership,” at the Public Relations Society of America (PRSA) International Conference in Indianapolis.

The workshop, entitled “The Art of Crisis Leadership: Save Time, Money, Customers and Your Career,” delves into the anatomy of crisis truths, categories of crisis, developing a crisis plan, and identifying and communicating with stakeholders. The session draws on lessons from the highly praised book, “The Art of Crisis Leadership,” co-written by Weinhold and New York Times best-selling writer Kevin Cowherd. Weinhold and Cowherd’s book hit the shelves in May and since then, has been featured in Forbes, The Huffington Post, American City Business Journals and other prominent news outlets. Additionally, “The Art of Crisis Leadership” quickly rose to the #1 book in the PR and Crisis Management categories, while also cracking the top 100 in Leadership on Amazon immediately after its release.

“The feedback we’ve received since the book release has been amazing – many have said it has helped them persevere both personally and professionally. To know that we’ve already helped people is incredibly rewarding. I look forward to continuing to share the book’s value – real people, real emotion, real results – with my savvy and knowledgeable peers attending the prestigious PRSA International 2016 Conference. Being a featured speaker is an incredible honor,” said Weinhold.    

A former Baltimore police and U.S. Department of Justice executive who has been featured on CNN, FOX News, MSNBC and many other national, regional and local media outlets, Weinhold will expertly discuss, among other topics, data breaches, negative press, social media attacks, natural disasters, financial distress, sex scandals and political vendettas – and how to turn short-term adversity into long-term advantage.

For more information on “The Art of Crisis Leadership” session at the PRSA 2016 International Conference, visit For more information on the conference, visit or download the free mobile app at

To request a copy of the book or interview with Weinhold, please contact Shannon Cooper at 410-420-2001 or shannon(dot)cooper(at)fallstongroup(dot)com. Learn more about “The Art of Crisis Leadership” and order online at Amazon (Hardcover, ISBN 978-1627201124, $25.99) or Join the conversation online using #PRSAICON, #TheArtofCrisis, #Leadership, and #movement.

About the Author and Presenter

After working 23 years in the private and public sectors, Rob Weinhold decided to continue his career mission of helping organizations during life’s most critical times by launching Fallston Group—a Baltimore-based crisis management and communications firm. Fallston Group works with large public companies to individuals to build, strengthen and defend their reputations, each and every day ( Throughout his distinguished career, Weinhold worked on the core executive leadership team at all three levels of government, including the Baltimore Police Department, U.S. Justice Department and Maryland’s Governor’s Office. Privately, Weinhold worked with Ripken Baseball where he oversaw all aspects of Cal Ripken Jr.’s core amateur sports business. Weinhold maintains extensive experience in the areas of executive leadership, strategy and communications. He has been routinely recognized for his unique ability to lead by creating vision and building consensus across diverse stakeholder bases to drive real results, particularly during critical times. Weinhold has provided professional guidance to corporate executives, high-profile professional athletes, U.S. Attorney General, White House domestic policy staff, U.S. Congresspersons, state governors and other high-ranking public service officials. Weinhold earned a graduate degree from The Johns Hopkins University and undergraduate degree from the University of Baltimore, both marketing disciplined.

About the Co-Author

Kevin Cowherd is the author, along with Hall of Famer Cal Ripken Jr., of the New York Times best-seller “Hothead” and five other baseball novels for young readers. Their sixth book, “The Closer,” was published by Disney-Hyperion in March. Cowherd’s last two non-fiction books for Apprentice House Press were “The Opening Act: Comedy, Life and the Desperate Pursuit of Happiness,” a look at the career of Baltimore comic Larry Noto, and “Hale Storm: The Incredible Saga of Baltimore’s Ed Hale, including a Secret Life with the CIA.” Cowherd was an award-winning sports and features columnist for The Baltimore Sun for 32 years and has also written for Men’s Health, Parenting and Baseball Digest magazines. A collection of his newspaper columns, “Last Call at the 7-Eleven” can still be found in fine remainder bins everywhere.

About Fallston Group, LLC

Fallston Group, LLC is a highly trusted, executive advisory firm focused on building, strengthening and defending reputations. The firm operates where leadership, strategy and communications intersect. Reputations are both positively and negatively impacted by many variables; and, whether working with clients in a proactive or reactive sense, Fallston Group engages with velocity and vision while turning short-adversity into long-term advantage. Fallston Group team members provide a blend of both executive and operational services to help leaders prepare for, navigate through, and recover from issues of adversity and crisis. Many leaders refer to Fallston Group as their “Chief Reputation Officer.” To learn more, visit

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Shannon Cooper
Fallston Group, LLC
+1 4104202001
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