Service First Mortgage Names Joe Miller Chief Operating Officer

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Joe Miller joins Service First as COO to oversee operations and lead strategic initiatives to drive growth and increase overall operational efficiency.

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Service First Mortgage Company today announced that Joe Miller will join the company as Chief Operating Officer (COO).

Miller brings more than 27 years of mortgage industry and financial services experience to this role. He will oversee the operations of Service First Mortgage and lead strategic initiatives to drive growth and increase overall operational efficiency through process improvement and leveraging the latest technology.

“I am extremely excited to welcome Joe to the Service First Mortgage team,” said Shawn Broussard, CEO. “He is a results-oriented executive with comprehensive experience in the leadership and management of large operations, strategy development, risk, technology innovation and operating model development. I am confident that Joe will help us further streamline our processes while continuing to provide best-in-class service to our customers and maintaining our unique culture.”

Prior to joining Service First, Miller served in various national executive leadership roles over a 13-year career at Bank of America, including Vendor Operations Executive, Retail Operations Executive, Centralized Retail Operations Executive and Wholesale Operations Executive. In these roles, Miller led and executed large scale national operations, operating model optimization strategies and risk management execution. Core to these roles were a focus on the customer, speed and agility in processes, innovation and delivering quality.

Miller’s extensive leadership experience also includes positions with Wells Fargo Home Mortgage, Fifth Third Bank, Mellon Mortgage Company, BankAmerica Mortgage and Prudential Home Mortgage Company.

Miller earned a Bachelor of Business Administration in Finance from the University of Iowa.


About Service First Mortgage:
Service First Mortgage was established in 1997 and is headquartered in Richardson, Texas. Our mission is to deliver a better home financing experience by being an innovative, principle-based company of highly trained professionals.

After becoming a top lender in our home state of Texas, and with branches in Arizona and Florida, we have begun an aggressive expansion with plans to build on our established reputation and high service levels. Together, we continue to support the real estate community through our well trained, top performing loan officers. Visit to learn more about Service First Mortgage.

Media Contact: Sammy Gonzalez
Marketing Director, Service First Mortgage
Email: sgonzalez(at)servicefirstmtg(dot)com

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