Award-Winning French Press Brand ESPRO® Debuts New Press P3

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Brand helps consumers achieve professional-level coffee at home with new high quality French press at an affordable price point

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We pride ourselves on innovation throughout our product line, and the P3 achieves our goal of delivering ESPRO Press coffee and tea at a cost-effective price without ever compromising the quality of the brew itself.

ESPRO®, creators of superior French presses and brewing accessories that simply “Make it Better,” today announces the addition of a new, more affordable model design to its sophisticated product line. Customers nationwide can now purchase the fun and innovative Espro Press P3 (MSRP $39.95).

Thoughtfully and boldly designed to create a better and safer brewing experience, the cost-effective Press P3 helps students and young professionals achieve café-quality brews with ease from the comfort of their own home without sacrificing quality or style. The brand’s patented, award-winning double micro-filter creates a distinct French press flavor without the grit. Designed with a buffer between the filters, the mechanism automatically isolates the coffee grinds and tea leaves to block further extraction, ensuring consistent taste from the first sip to the last. Additionally, users can deliver an oil-free brew profile with a French press for the first time, simply by adding the optional patented paper filtration system. Made with Schott-Duran glass, the walls of the press are 40 percent thicker than competitor products to help keep beverages hotter longer, and the industry-first safety tab ensures the glass beaker does not slide out while pouring.

“We’ve received such strong support of our Press P5, both from the coffee and tea communities and from consumers, that we wanted to offer an even more accessible version to fit every lifestyle and budget,” said Bruce Constantine, president and co-founder of ESPRO. “We pride ourselves on innovation throughout our product line, and the P3 achieves our goal of delivering ESPRO Press coffee and tea at a cost-effective price without ever compromising the quality of the brew itself. It houses all of the same technology that make our presses so unique, with the same style and design that our customers expect from our products.”

The Press P3 is available at fine coffee shops and Sur la Table retailers nationwide. For more information about ESPRO visit http://www.espro.ca, or join the conversation on Facebook, Instagram, and Twitter.

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About ESPRO®
ESPRO® exists to bring the best cup of coffee and tea to every table. In 2002 Bruce Constantine and Chris McLean met for coffee, and sketched their first product concept on the back of a napkin- a calibrated tamper to make more consistent espresso. By April 2004, ESPRO had emerged. The first years were characterized by a string of products aimed at improving the consistency of espresso and milk foam. In 2012, ESPRO introduced the groundbreaking ESPRO Press, the first grit-free French press coffee and tea maker. It has garnered global accolades, including two consecutive Best New Product awards by the Specialty Coffee Association of America (2015 and 2016)

Today ESPRO is the epicenter of a grassroots movement that is shaking and reshaping the coffee and tea equipment industry and re-defining the way we perceive the perfect cup. With its range of innovative products designed to achieve consistently great results, ESPRO is destined to carve an important niche among coffee and tea aficionados.

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Amy Tatnall
People Making Good PR
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