Value One Sponsors Small Business “Lunch and Launch” Event at Google’s Atlanta Office

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Commercial Financial Services Provider Partners with Google and Blueprint for Special Presentation With Valuable Information for Small Business Leaders

“There have been some incredible advancements in the paid marketing ecosystem in 2016, and many of these advancements mean businesses must pivot their strategy and expectations for 2017” said Trey Sheneman, Vice President at Blueprint.

Value One, a one-stop financial and business services marketplace for small business owners, has partnered with two digital marketing powerhouses - Google and Blueprint - to host a Lunch and Launch event for small business owners and managers. The event will be held Friday, November 4, 2016, from 10 a.m. until 1 p.m. at Google’s Atlanta office at the Millennium at Midtown – 10 10th Street NE – Suite 600 Atlanta, Georgia 30309. Refreshments and lunch will be provided and the event will include networking opportunities for attendees.

Google will present on the state of acquisition marketing as well as provide company updates and a 2017 forecast. Blueprint will present two case studies on using pay-per-click (PPC) advertising as a driver for revenue growth.

“We are so excited to provide an atmosphere that fosters learning and incredible ideas for the types of marketing that are working now and insights as to what will work in 2017. The agenda is packed with great information from our partners, Google and Blueprint,” said Natisha Webb-Rabb, Chief Attraction Officer for Value One.

Businesses seeking new customers and increased conversions can directly engage audiences with targeted PPC ads that match search engine queries. Google, a pioneer in paid search marketing, introduced several innovations this year to help businesses reach their audiences more effectively. Blueprint, a leading digital marketing agency and Google Premier Partner, has designed winning PPC campaigns on behalf of several clients including Value One.

“There have been some incredible advancements in the paid marketing ecosystem in 2016, and many of these advancements mean businesses must pivot their strategy and expectations for 2017,” said Trey Sheneman, Vice President at Blueprint.

There are a limited number of seats available for this special event. To reserve a seat or for more information, contact Emily Fogarty at Blueprint at pr(at)blueprintdigital(dot)com.

About Value One

Value One Commercial Financial Services is the newest operating subsidiary of Atlanta Life Financial Group. Atlanta Life Financial Group is a century old privately held company with a financial services platform that includes asset management and insurance. The company’s operating units include: Herndon Capital Management (HCM), an institutional investment firm specializing in high quality, dynamic, active equity strategies; Atlanta Life Insurance Company (ALIC), the oldest member of Atlanta Life Financial Group Family of Companies, provides various life insurance products; and Atlanta Life General Agency (ALGA), a subsidiary of Atlanta Life Insurance Company, a multi-line insurance broker that sells personal and commercial lines of property and casualty coverage, including E&O and D&O, as well as life, health and other financial service products.

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About Blueprint

Founded in 2007, Blueprint is a digital marketing agency serving businesses of all sizes in a diverse set of verticals nationwide. Blueprint specializes in driving results for clients through single service and integrated marketing campaigns that leverage digital channels including organic search, social media, paid search advertising, and email marketing automation. Through an experienced team of strategists, specialists, designers, developers, and storytellers, Blueprint equips businesses with the tools needed to establish a presence on the web and tell the story of a company’s brand, products, and services at each stage of the customer acquisition funnel.

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Emily Fogarty
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