CHI St. Luke’s Health Wins AMA Marketer of the Year in Healthcare Category

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CHI St. Luke’s Health accepted the AMA Marketer of the Year Award in the healthcare category for marketing efforts in 2015 across the Greater Houston Area.

CHI St. Luke’s Health accepted the award for Marketer of the Year in the Healthcare category at the annual Marketer of the Year Awards, hosted by the Houston Chapter of American Marketing Association (AMA), on Monday, October 24, 2016.

CHI St. Luke’s Health was recognized for their campaigns including: Stand Up to Breast Cancer, 14 Days to a Healthier You, New Mover, and Neuroscience. Each of these campaigns preformed exceptionally, including above average time-on-site for website visits, digital ad impressions, social interactions and more.

Presented by Houston Business Journal, the AMA Marketer of the Year Awards featured companies from a wide variety of industries in the Greater Houston Area. Judges from across the United States, representing diverse backgrounds and disciplines within the marketing field, blindly judged all nominated companies.

Decode Digital team members, who worked closely with the CHI St. Luke’s Health marketing department on the campaigns, were also present with CHI St. Luke’s Health team members at the event. Decode Digital, which focuses on providing new ideas in the ever-changing world of digital marketing, received eight Crystal Awards from AMA earlier this year for their work on CHI St. Luke’s Health campaigns.

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About CHI St. Luke’s Health

CHI St. Luke’s Health, a member of Catholic Health Initiatives (CHI), is comprised of three markets. CHI St. Luke’s Health is home of the Texas Heart Institute (THI), eight hospitals, eight emergency centers, Diagnostic & Treatment Center, Radiation & CyberKnife® Center, and several St. Luke’s Medical Group locations throughout Greater Houston; CHI St. Luke’s Health Memorial (three hospitals and a long-term acute care facility in East Texas); and CHI St. Joseph Health (five hospitals and several St. Joseph Medical Group locations across Brazos Valley). In addition, CHI St. Luke’s is a part of a joint venture agreement with Baylor College of Medicine®, which encompasses Baylor St. Luke’s Medical Center in the Texas Medical Center. Together, CHI St. Luke’s Health, THI, and Baylor College of Medicine® are transforming health care delivery with a mission to usher in a new era of health care to create healthier communities. For more information, visit CHIStLukesHealth.org.

About Decode Digital

Decode Digital, a full-service digital marketing agency based in Houston, breaks down the ever-changing digital space to develop an original strategy that complements clients’ visions and goals. Decode Digital’s Founder, Kathleen Perley, was featured on CultureMap’s 2016 Top Texans Under 30. Visit Facebook.com/DecodeDigitalMarketing to learn more about the agency.

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