Highspot Listed in Gartner’s Market Guide for Digital Content Management for Sales

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Advanced content management, platform integrations and user experience are the keys to driving sales enablement success

Highspot Sales Enablement Redefined
Each day, our customers establish new standards in sales performance and content effectiveness. -Robert Wahbe, Highspot CEO

Highspot, the sales enablement industry’s most complete platform for sales content management, customer engagement, and analytics, has been identified as a representative vendor in the October 2016 Gartner “Market Guide for Digital Content Management for Sales” report. The report lists some of Highspot’s capabilities in content management, content delivery, sales analytics, and sales process integration.    

“Innovation is at the heart of everything we do. We believe being recognized by Gartner affirms we’re moving the industry forward and redefining sales enablement,” said Robert Wahbe, Highspot CEO. “Each day, our customers establish new standards in sales performance and content effectiveness. We will continue delivering new features, solutions, and partnerships that help reps make the most of every opportunity and every stage of the buying cycle.”    

According to Gartner, “In terms of revenue, the market is growing rapidly. Gartner estimates that buyers will have spent $364 million on software from stand-alone vendors in this market by the end of 2016, which is a 28.5% increase over the estimated $297.5 million spent worldwide on digital sales content management software in 2014. When SFA vendors are included in the market estimation, the market generates over $1 billion in sales. This total makes it a meaningful part of the $6 billion CRM sales market.”

By helping sales teams organize, find, customize, share, and analyze their content more effectively than ever before, Highspot has emerged as the leading platform in the sales enablement industry. Using Highspot, reps have a single repository for all their sales content and training, as well as the ability to seamlessly connect with customers and measure performance. In addition, no other platform offers sales teams a similar ability to close the loop with marketing and provide deeper visibility into the content that drives customer action.

The Market Guide for Digital Content Management for Sales is available for download here. To learn more about Highspot and how to transform your sales content strategy, visit highspot.com.

Gartner Disclaimer:

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Highspot:

Highspot helps sales teams increase conversion rates and generate more revenue faster. From sales content management to pitching and analytics, the Highspot platform delivers enterprise-ready features and platform integrations in a modern design that sales reps love. Using Highspot, sales teams are able to stay connected to the best-performing content for each opportunity, customize and optimize their content, and more effectively engage with customers and prospects. With nearly 90% average monthly recurring usage, Highspot is delivering on the promise of sales enablement. http://www.highspot.com

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John Tintle
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