SOASTA Receives 2016 InfoTech Spotlight Big Data As-a-Service Excellence Award

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SOASTA DataScience Recognized for Innovation and Leadership in Rapidly Growing Tech Segment

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SOASTA, the leader in performance analytics, announced today that its DataScience solution has been named a 2016 Big Data As-a-Service Excellence Award winner by TMCnet and InfoTech Spotlight magazine. TMCnet and InfoTech Spotlight are leading online resources for the communications and technology industries.

SOASTA’s DataScience solution delivers next-generation performance insights for digital businesses with the addition of Third-Party Resource Analytics, Conversion Impact and Activity Impact scores, Session Path Analysis, and Predictive Analytics. Built on data from SOASTA mPulse, which collects all user performance data from web assets, SOASTA DataScience is the only data science technology available in today’s market with a total focus on the performance of application/web/mobile digital properties.

“SOASTA is honored to be recognized by TMCnet and InfoTech Spotlight,” said Ken Gardner, SOASTA Executive Chairman. “At SOASTA, we understand the importance of managing the performance of third parties. Because SOASTA DataScience offers deep analytics, digital businesses have the ability to identify and understand the most problematic resources, enabling enterprises to better and more easily manage their performance.”
Big Data-as-a-Service (BDaaS) is the next iteration of the cloud model. Leveraging several of its predecessors (such as SaaS and PaaS), it allows smaller businesses to become part of the Big Data revolution and leverage the information available to extract actionable intelligence to drive better products, better brands and better businesses.
The 2016 Big Data As-a-Service Excellence Award recognizes BDaaS solutions that help companies store and analyze data, enabling intelligent business decisions.

“SOASTA has displayed its commitment to quality and innovation in the development of the exploding big data industry,” said Rich Tehrani, CEO, TMC. “I look forward to witnessing continued excellence from SOASTA and their efforts toward helping companies store, manage and analyze data to improve their businesses.”

About SOASTA
SOASTA is the leader in performance analytics. The SOASTA Digital Performance Management (DPM) Platform enables digital business owners to gain unprecedented and continuous performance insights into their real user experience on mobile and web devices in real time and at scale. With more than 100 million tests performed and more than 400 billion user experiences measured, tested and optimized, SOASTA is the digital performance expert trusted by industry-leading brands, including 53 of the Top 100 internet retailers, six of the Forbes Top 10 media companies and seven of the Forbes Top 10 tech companies, including Apple, Target, Nordstrom, Staples, Home Depot, Sears, Walmart, Etsy, Best Buy, Adobe, Intuit, Microsoft, DIRECTV, Netflix and CBS. SOASTA is privately held and headquartered in Mountain View, Calif. For more information about SOASTA, visit http://www.soasta.com.

About InfoTech Spotlight
InfoTech Spotlight brings extensive daily content focused on information technology. Visitors will find free industry news, communities, channels, blogs, feature articles, videos, whitepapers and other resources. The site keeps readers informed about developments across topics including software, hardware, security and networking. InfoTech Spotlight is powered by TMCnet, the leading communications and technology site in the world, attracting two million unique visitors monthly, according to Webtrends. Please visit InfoTech Spotlight for more information.

About TMC
Global buyers rely on TMC’s content-driven marketplaces to make purchase decisions and navigate markets. This presents branding, thought leadership and lead generation opportunities for vendors/sellers.

TMC’s Marketplaces:

  •     Unique, turnkey online communities boost search results, establish market validation and elevate brands and thought leadership, while minimizing ad-blocking.
  •     Custom lead programs uncover sales opportunities and build databases.
  •     In-person and online events boost brands, enhance thought leadership and generate leads.
  •     Publications, display advertising and newsletters bolster brand reputations.
  •     Custom content provides expertly ghost-crafted blogs, press releases, articles and marketing collateral to help with SEO, branding and overall marketing efforts.
  •     Comprehensive event and road show management services help companies meet potential clients and generate leads face-to-face.

For more information about TMC and to learn how we can help you reach your marketing goals, please visit http://www.tmcnet.com.

SOASTA Contact
Gaby Perez-Silva
650-390-6700
gaby(at)soasta.com

TMC Contact    
Jessica Seabrook
Marketing Director
203-852-6800, ext. 170
jseabrook(at)tmcnet.com

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Gaby Perez-Silva
SOASTA
+1 714.369.2920
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