Roberts PolyPro Introduces New Can Handle That Helps Sell Craft Beer

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The design and vibrant colors of the unique Roberts PolyPro handles makes craft brewed canned beer stand out on retail shelves. (Roberts PolyPro Pack Expo Booth S-3814)

Roberts PolyPro, powered by Pro Mach, utilized advanced design tools and the rapid prototyping capabilities of 3D printers to develop eye catching can carrying handles for two, four, and six packs of craft beer. Smaller breweries can opt to hand apply the handles and later, as sales increase, invest in a Roberts PolyPro applicator. Furthermore, the handles are an affordable and flexible option for packing craft brews. In addition, the Roberts PolyPro handles consume 30 percent less plastic than old style handles without compromised holding strength. (Roberts PolyPro Pack Expo Booth S-3814)

The handles are available in any Pantone Matching System (PMS) color. Brewers will choose a vibrant PMS color that most attractively complements the can’s graphic design. These new high density polyethylene (HDPE) handles are 100 percent recyclable. On outings, the handles can be reapplied to cans for convenient carrying home to refrigerators for unopened cans or to recycling bins for empties. The handles allow the cans to be closely stacked for efficient packing.

“Tabs that push to hold and lift to remove give the new handles their distinctive appearance,” said Richard Brothers, Product Manager at Roberts PolyPro. “We know that craft brewers want to convey distinctiveness. We designed these new handles with that intent. When people view these handles, their first reaction is to reach out and examine them. What better way to capture product attention on crowded store shelves?”

For more information on the new two, four, and six pack can handles for craft beer and other lower volume canning operations, call 800-269-7409. Visit http://www.RobertsPolyPro.com for the full range of bottle, can, and other handles and applicators. Also, be sure to stop by the Roberts PolyPro at Pack Expo, Booth # S-3814.

About Roberts PolyPro
Roberts PolyPro, powered by Pro Mach, offers innovative product packaging solutions for consumer packaged goods and pharmaceutical companies. The company is a leader in manufacturing plastic bottle carriers, box handles, pour spouts, j-hooks, and a complete line of standard and custom handle applicators and feeder and folder/gluer machinery. Roberts Polypro is based in Charlotte, NC. Visit Roberts PolyPro at http://www.RobertsPolyPro.com.

About Pro Mach
Pro Mach is a leading provider of integrated packaging and processing products and solutions for food, beverage, consumer goods, pharmaceutical, and other diverse companies. Through multiple brands, Pro Mach provides product packaging and processing equipment, PMMI certified trainers, installation, parts, and service in Bottling & Capping, Primary Packaging, Pharmaceutical Packaging, Flexible Packaging, Material Handling, Labeling & Coding, and End of Line, as well as Integrated Solutions for complete packaging lines.

Pro Mach has a diverse customer base, from Fortune 500 companies to smaller, privately held businesses worldwide, which depend on reliable, flexible, technologically advanced equipment and integrated solutions. Pro Mach is headquartered near Cincinnati, Ohio, with manufacturing facilities and offices throughout the United States, Canada, Mexico, Europe, United Arab Emirates, and China. For more information about Pro Mach, please visit http://www.ProMachInc.com.

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John Eklund
Pro Mach Inc.
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