Philadelphia, PA (PRWEB) November 09, 2016
Free People, the well-known lifestyle brand, will reopen a new location in Austin, Texas at The Domain on November 18th, 2016. The new location will be 5,636 gross square feet.
The new space is designed in the brand’s Studio concept. Highlighting the more rugged side of the Free People girl, the space is designed to feel like her personal studio workshop by featuring a mix of rugged elements and feminine details throughout. Shoppers will enter through steel and glass entry doors with custom bronze hardware. A touch of hand carved wood planks and brass signage adorn the façade along with several steel canopy’s to shade pedestrians from the hot sun. Inside the 5636 sq. ft. space, the palette is feminine and light. Reclaimed wood flooring changes direction throughout to further delineate the store’s multiple shopping areas for easy customer navigation. Painted textured bricks, reclaimed white painted bead board soft maple details and warm metal accents help complement the studio theme, while plaster walls and twinkle lights throughout further speak to the feminine aspect. 8 fitting rooms will be nestled towards the rear of the store featuring soft maple wood surrounds, dark plaster walls, and special mixed metal coin curtains. Customers will be able to checkout through a central 4 POS cash wrap with a special truss ceiling feature overhead.
The new location will have a large collection of clothing and accessories. Shoppers will be able to check out a large selection of dresses from sparkle, prints and fabrications such as velvet and lace. The store will be the destination for a large assortment of jackets covering different silhouettes from vegan fur and leather, print, wool and embellished bombers. In the shoe section, boots, menswear inspired styles, fashion sneakers, heels and clogs will also be on hand. Free People’s intimates line, Intimately FP, will be on location as well as pieces from FP movement, the brand’s collection of active wear.
Each Free People store offers personalized shopping experiences from a team of expert stylists. Free People Austin customers can schedule a one-on-one appointment with their favorite stylist, as well as interact and gain inspiration through the brand’s online Style Community, FP Me.
Free People at The Domain will be located at 11410 Century Oaks Terrace in Austin, Texas. Store hours are Sunday 12PM-6PM and Monday-Saturday 10AM-9PM.
For more information, images, to request an interview, or to discuss a TV opportunity, please call Katerina Patouhas at 215-454-3871 or email kpatouhas(at)freepeople(dot)com.
About Free People
Free People is a specialty clothing brand featuring the latest trends and vintage collections for women who live free through fashion, art, music, and travel. The eclectic look consists of quality apparel, shoes, and accessories that invoke attributes of femininity, spirit, and creativity with its design. Free People is distributed globally via direct channels including the Free People Global site, the Free People UK site, and the Free People China site as well as specialty boutiques, top department stores, and the brand’s free standing retail locations in the U.S. and Canada.