Lumus Names Dr. Yochay Danziger New CTO, Dan Emodi VP of Marketing

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Augmented reality optical technology leader poised for growth as market expands.

Lumus, a developer of groundbreaking transparent displays for augmented reality (AR) and smart eyewear, today announced the appointment of Dr. Yochay Danziger as chief technology officer and Dan Emodi as vice president of marketing. “The addition of Yochay and Dan is the latest cornerstone in our overall drive to create a powerful and diverse leadership team that will carry Lumus into the next growth phase,” says CEO Ben Weinberger. The two join an executive roster that has been bolstered over the last year and charged with supporting Lumus’ continuous innovation and corporate growth.

Dr. Danziger, a physicist with deep experience in the electro-optics industry, is responsible for conceiving future technology at Lumus. He most recently served as chief electro-optical engineer at Elbit Systems, Ltd. and vice president of engineering and hardware CTO at VisionMap. Danziger was also previously a physicist and technologies initiator at Rafael Advanced Defense Systems. He worked in the defense industry for more than a decade, initiating and implementing new technologies such as cameras and seekers (visible and IR), signal and image processing, 3D reconstruction, and lasers (low and high power). After completing his doctorate at the Weizmann Institute of Science, he founded LaserCom, developing optical transformation for fiber optics.

“Lumus has developed remarkable technology to power augmented reality devices,” Danziger says. “I look forward to great opportunities ahead for driving progress in optical technology, enabling more and better AR displays for industry and consumers alike.”

Emodi brings a unique perspective on technology, engineering, and marketing to Lumus, where he will develop new initiatives to enhance the company’s position in the AR marketplace. He has diverse experience as a senior marketing executive for Israeli-based startups, and has been a featured speaker at TED, CNN, the New York Times, and other international venues. Emodi previously served as vice president of marketing and strategic accounts at Beyond Verbal Communication, Ltd. Prior to that he led product marketing and international marketing at Cisco Systems, and headed marketing at Orbotech and Comverse Technology, Inc. Early in his career Emodi worked as a sous-chef before transitioning to financial journalism, investment banking and technology pre-sales.

“This is an exciting time to lead a strong marketing push at Lumus,” Emodi says. “We’re seeing augmented reality make inroads beyond enterprises and into consumer markets, which makes the task of telling our story even more crucial.”

About Lumus

Lumus ( develops and produces transparent displays that fuse digital and physical worlds into an immersive augmented reality (AR) experience like never before. Lumus optics are the core foundation on which today’s leading AR and smart eyewear manufacturers base their cutting-edge smartglasses and future AR offerings. Our patented optical technology makes possible unmatched see-through performance and a wide field of view in the most natural-looking, sleek and compact form-factor available today. Additionally, health care, military aviation, and logistics are among the industries that rely on Lumus today for the optical technology underlying their pioneering AR applications.

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DeeDee Rudenstein
Propel Strategic Communications
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