Unotifi Announces Completion of Reynolds POWER Certification

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A leader in automotive business development, gains additional Reynolds certification.

uNotifi Gets You Noticed

Unotifi, an automotive marketing company, announced today that it has completed the certification process in the Reynolds Certified Interface (RCI) Program for the Reynolds POWER dealership management system (DMS). This certification facilitates more reliable, secure and faster data exchange from a POWER DMS to Unotifi web and mobile applications.

The RCI Program provides a standardized approach to handling dealership data from a Reynolds system in a safe, secure, and supported manner.

The newly certified interface will help Unotifi improve service to dealers with products that engage dealer-customers, and help to increase dealer staff productivity by providing the solutions to respond to customers’ needs in real time.

“As a leader in real time communications and business development for dealers, Unotifi now has the opportunity to enhance its suite of customer engagement services for dealers using a Reynolds POWER DMS,” said Fred van der Neut, CEO of Unotifi, who has 30 years of direct marketing experience in the automotive industry.

About Unotifi
A pioneer in Mobile Relationship Marketing, Unotifi is the most advanced customer retention and mobile relationship management service for the automotive industry. Founded in 2010 by Fred van der Neut, Unotifi is based in Houston, Texas and supports franchise dealers and aftermarket service centers throughout the U.S.

Unotifi introduced its fully integrated system in November 2011, and launched its industry standard-setting Communicator text messaging platform a few months later. As a innovator of Mobile Relationship Marketing and customer engagement, Unotifi continues to introduce CRM tools like Mobile Alerts and its Service Business Development Center program that deliver more sales and higher customer satisfaction levels.

By offering its customers state-of-the-art and value-based technology, Unotifi has repeatedly demonstrated its ability to increase customer satisfaction and retention, while improving dollars per Repair Order (RO) and frequency of customer visits.

Unotifi Prepares for the Future
CEO, Fred van der Neut, elaborates on what this new certification will mean for Unotifi’s current and future dealers, “With certification in the RCI Program, Unotifi will be able to offer improved real time opportunities for automotive dealers, customer communication and greater customer visibility. One of the key benefits of leveraging real time data is streamlined automation programs such as texting a customer at the precise moment with a relevant message. Also, the interface between Unotifi applications and a Reynolds POWER DMS improves reliability and speed of data transfers. One of the most important issues is that Unotifi clients will benefit from is secure transfer of data and increased protection of customer data.”

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Fred Van Der Neut
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