S.O. CREATIVE Wins Agency of the Year at the 2016 Lantern Awards of Texas

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S.O. CREATIVE, a Houston-based advertising and marketing agency, wins big at the Business Marketing Association's Lantern Awards of Texas.

S.O. CREATIVE won agency of the Year at the prestigious 2016 Lantern Awards of Texas. BMA Houston created the Lantern Awards of Texas more than two decades ago for one sole purpose – to highlight top-quality creative and strategic business-to-business communications. Now, as Texas' premiere awards event, the Lantern Awards of Texas recognizes the year’s finest B2B work at its annual gala.

S.O. CREATIVE is a Houston based multi-service branding, marketing and advertising agency delivering integrated business-to-business marketing solutions. Their deep experience and talented resources are how they add value to client relationships. Their client base includes transportation, energy, government and healthcare industries. S.O. CREATIVE has worked on everything from print and online ads to video development and production to search engine marketing, seamlessly, expertly, consistently.

Sherri Oldham, president of S.O. CREATIVE, said, "We are honored to be recognized at the 2016 Lantern Awards of Texas. We competed against larger oil and gas companies with huge budgets, which means we had to be very strategic and creative with our work."

When asked how S.O. CREATIVE is able to produce award-winning creative within a smaller budget, Sherri said, "We rely on a talented in-house team and a network of seasoned specialists to develop and execute award winning campaigns. We can scale our team up or down, depending on the client's needs and budget. This is how we keep our responsiveness high and costs low."

S.O. CREATIVE submitted three entries. All three of the entries won Lantern Awards and the Rush Truck Centers All-Makes part catalog garnered the Agency of the Year. This will make the third consecutive year for S.O. CREATIVE to be recognized by the Business Marketing Association at the Lantern Awards of Texas.

Awards Garnered at the 2016 Lantern Awards of Texas:

Lantern Award for Sales Enablement tools (product, equipment or parts catalog)
Rush Truck Centers All-Makes Catalog
View project here:
http://bit.ly/2gHDNsa

Lantern Award for Corporate Identity (logo development)
Who-White Hat Ops
View project here:
http://bit.ly/2fCFMcj

Lantern Award for Agency Video
S.O. CREATIVE - Animated Holiday Video
View project here:
http://bit.ly/2fmxvZ9

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Sherri Oldham
@socadvertising
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