Launches New Website in November

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New features help seniors and their families more easily find retirement housing, support services and information.

News Image gives you the tools to make the most informed decision possible, one of the most trusted resources for seniors and their families, has a new and improved look. However, the invaluable online tool has gone through more than just a facelift. The revamped site offers many new features to help seniors find the senior housing option that’s right for them and an even wider array of care.

When a user opens the home page, the website immediately recognizes their current location through Smart Targeting, aka geo-targeting, saving them the step of entering a city name or zip code when they are searching for communities or care. All they need to do is select the type—from independent living to memory care—and they’ll receive a variety of nearby choices along with photos, detailed descriptions and contact information. has integrated information from its sister site,, to also make home care options easily available from its new site. This integration further simplifies the search process and reduces stress for seniors and their families.

“Making the transition from a home you’ve lived in for years to a senior living community is often a difficult one. Choosing the right community is imperative,” explains Katharine Ross, vice president of Seniors Guide magazine. “ gives you the tools to make the most informed decision possible.”

If the prospective resident or family member isn’t sure of the type of community or level of care they need (for example, independent versus assisted living), the site also offers in-depth, yet easy-to-understand descriptions of each option, including what they can expect when they move in. With each housing or care type, there’s even a checklist to help seniors and their loved ones quickly determine if it’s a good fit.

Seniors Guide, a Richmond, Va. -based company, publishes Seniors Guide magazines throughout Cincinnati, Ohio; Columbus, Ohio; Dayton, Ohio; Indianapolis, Indiana; Raleigh-Durham, North Carolina; Richmond, Virginia; and Roanoke-Lynchburg, Virginia and features a correlating website of Seniors Guide’s mission is to help seniors and their families find the information they need on options available in senior housing, senior care, assisted living, independent senior living, retirement communities and other retirement living needs. Seniors Guide also has resources at for Cincinnati, Ohio; Columbus, Ohio; Dayton, Ohio; Raleigh-Durham, North Carolina; and Richmond, VA. Ross Publishing, Seniors Guide’s parent company, began in 1991 and has been publishing helpful, free publications and websites ever since. In addition to the many Seniors Guide titles, the team at Ross Publishing is behind lifestyle magazine BOOMER and real estate publication Apartment Navigator.

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Jeff Hartman
Seniors Guide
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