It can be difficult to get a brick and mortar store and an online wholesale retail print catalog to coordinate a promotion at the same time. To choreograph them to all work together in harmony is a real thrill for me.
San Rafael, CA (PRWEB) December 06, 2016
Kevin Churchill, a seasoned veteran of the retail, e-commerce, and catalog marketing world, has joined CohereOne’s premier consulting team. Churchill possesses more than 25 years of experience supporting retailers and manufactures in their growth plans. These companies include Brooks Running, Patagonia, Outdoor Research, Strava, OluKai, Jockey, Ibex, Build.com and Petunia Pickle Bottom. His diverse skill set is comprised of supporting, nurturing, observing and guiding industry leaders in their merchandising, creative and sales needs.
Churchill thrives in helping retail companies develop print catalogs. His knowledge bridges the gap between the analytical and creative aspects of merchandising to produce catalogs that are aesthetically pleasing and that generate a return-on-investment.
Churchill said, “It can be difficult to get a brick and mortar store and an online wholesale retail print catalog to coordinate a promotion at the same time. To choreograph them to all work together in harmony is a real thrill for me.”
Churchill’s method emphasizes teaching his clients so that they can implement best practices on their own as a result of his consultation. He also stresses the importance of being authentic to be successful. “Collaboration and integration are key. There has to be a commitment from the top down and all throughout the entire company,” he said.
CohereOne President Tim Curtis said of Churchill’s arrival, “Kevin brings his holistic expertise of the retail catalog industry to our clients. His catalog merchandising experience has given him a unique perspective that most consultants don’t possess. Having him on the CohereOne team strengthens our position as the premier omnichannel marketing agency, especially in the retail sector.”
Churchill is excited about joining CohereOne, saying, “Being with a company like CohereOne allows me to play at a larger level and be a part of a big company. This will ultimately benefit my clients with the enhanced services we can offer collectively.”
Churchill joins a powerful team of consultants that continue to drive CohereOne’s rapid growth as the most capable omnichannel marketing agency in the U.S. CohereOne provides consulting and best practice reviews in the areas of brand, merchandising, creative, and marketing both in print and digital media. You can learn more about CohereOne and other members of its consulting team by visiting http://www.cohereone.com.