The Best Media and Influencer Targeting Software According to G2 Crowd Winter 2017 Rankings, Based on User Reviews

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G2 Crowd finds Cision tops satisfaction ratings and highest overall market presence score

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G2 Crowd, the world’s leading business software review platform, today released the Winter 2017 Media and Influencer Targeting Grid report to help businesses make the best media and influencer targeting technology buying decision. Cision and Gorkana were named Leaders in the report, receiving a strong customer satisfaction score with a large market presence.

Marketwired and BuzzStream were named High Performers in the report, earning strong customer satisfaction marks with smaller market presence scores. Cision earned the highest overall satisfaction score and the highest overall market presence score.

The Grid leverages customer satisfaction data reported by authenticated users along with vendor market presence determined from social and public data. Based on a combination of these scores, each software solution is categorized as a Leader, High Performer, Contender or Niche.

About the Media and Influencer Targeting Software Grid report:

  • The report is based on more than 518 reviews written by business professionals.
  • Of the 21 products listed in G2 Crowd’s Media and Influencer Targeting category, the ranked products each received ten or more reviews to qualify for inclusion on the Grid.

About G2 Crowd, Inc.

G2 Crowd, the world’s leading business software review platform, leverages more than 100,000 user reviews to drive better purchasing decisions. Technology buyers, investors, and analysts use the site to compare and select the best software based on peer reviews and synthesized social data. Monthly more than a half-million people visit G2 Crowd’s site. Co-founded by the founder and former executives from SaaS leader BigMachines and backed by roughly $12 million in capital, G2 Crowd aims to bring authenticity and transparency to business technology research. For more information, go to G2Crowd.com.

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Adam Beeson
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