Fatburger Continues Global Expansion in China

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Fatburger, famous for its delicious, made-to-order burgers, has announced the opening of its first location in the Sinan Mansions, Shanghai, China.

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Fatburger, famous for its delicious, made-to-order burgers, has announced the opening of its’ first location in Shanghai. The restaurant opened in the famous Sinan Mansions, located in the French Concession of Shanghai. The restaurant is owned by Bloomfield Lifestyle Beijing Co. Ltd. The food and beverage company has committed to develop multiple Fatburger restaurants in Shanghai, China over the next few years, and was the first Fatburger developer in greater China (since 2008).

Committed to international expansion, Fatburger continues to bring the all-American dining experience to new and unexplored territories throughout the world. To date, the better burger brand has over 200 locations open in 32 different countries with recent openings in Manila, Cairo, Shanghai and Las Vegas; has development agreements in place to open 350+ additional locations around the world in the coming years.

“We are continuously looking for ways to cultivate our brand internationally and are grateful to work with an exceptional company like Bloomfield Lifestyle Beijing Co. Ltd. to expand our presence in the China market,” said Andy Wiederhorn, CEO of Fatburger and Buffalo’s Cafe. “Sharing core values with key partners is crucial to the growth of the Fatburger and Buffalo’s Cafe brands throughout the world and we are certain Bloomfield Lifestyle Beijing Co. Ltd. will successfully introduce our menu to new fans in the region.” Bloomfield Lifestyle Beijing Co. Ltd. Currently owns and operates several Fatburger restaurants in the Beijing market.

For more information or to find a Fatburger near you, please visit http://www.fatburger.com.

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About Fatburger

An all-American, Hollywood favorite, Fatburger is a fast casual restaurant serving big, juicy, tasty burgers, crafted specifically to each customer’s liking. With a legacy more than 64 years old, Fatburger’s extraordinary quality and taste inspire fierce loyalty amongst its fan base, which includes a number of A-list celebrities and athletes. Featuring a contemporary design and ambience, Fatburger offers an unparalleled dining experience, demonstrating the same dedication to serving gourmet, homemade, custom-built burgers as it has since 1952 – The Last Great Hamburger Stand™.

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Thayer Wiederhorn