Twentieth Century Fox and The Fox Innovation Lab Partner With Felix & Paul Studios to Develop Virtual Reality Experiences for Fox Properties
Los Angeles, CA (PRWEB) December 14, 2016 -- The Fox Innovation Lab at Twentieth Century Fox has teamed up with Felix & Paul Studios, the Emmy® Award-winning studio behind the world’s leading cinematic virtual reality experiences, to develop, direct and produce virtual reality experiences for Fox properties. Together with highly renowned directors, Felix & Paul Studios and the Fox Innovation Lab will co-develop experiences that utilize Fox's IP – the first of which will be announced early next year.
"The Fox Innovation Lab has long understood that virtual reality requires an entirely new language of storytelling, enabling audiences to engage with characters and stories in ways never before possible," said Ryan Horrigan, Chief Content Officer of Felix & Paul Studios and head of the studio's LA office. “Fox continues to take a major leadership role in this new medium and we are thrilled to have the opportunity to co-produce premium cinematic VR experiences and series that will captivate audiences worldwide."
The Fox Innovation Lab at Twentieth Century Fox was established as a research and development center to drive the advancement of groundbreaking technology and new consumer experiences across all formats and distribution models. The partnership with Felix & Paul Studios further cements the studio’s leadership and commitment to delivering cinematic virtual reality experiences for consumers.
Added Mike Dunn, President, Twentieth Century Fox Home Entertainment and Fox Innovation Lab, “Felix & Paul Studios is a visionary studio that represents the highest caliber of immersive and engaging experiences, and their vision for bringing virtual reality to mainstream audiences makes them a perfect partner to help realize the possibilities for the future of consumer entertainment, from both a creative and technical perspective.”
In 2015, the Fox Innovation Lab worked with Felix & Paul Studios on a first of its kind proof of concept project for the film Wild. Directed by Paul Raphaël and Félix Lajeunesse, Wild - The Experience is an immersive three-minute virtual reality experience set in a private moment on the Pacific Crest Trail with Academy Award® winner Reese Witherspoon and Academy Award® nominee Laura Dern’s characters from WILD, the Fox Searchlight adaptation of bestselling author Cheryl Strayed’s transformative journey.
The deal was brokered by Verve’s Bryan Besser on behalf of Felix & Paul Studios.
About Felix & Paul Studios
Felix & Paul Studios is the industry leader in the field of high-end cinematic virtual reality with an unparalleled reputation for producing the highest quality experiences in this emerging new medium. The studio combines technological innovation with a unique, pioneering and in-depth approach to the new art of virtual reality storytelling—creating ground-breaking original cinematic experiences (MIYUBI, Nomads series, Strangers) and collaborations with existing franchises (Jurassic World, Cirque du Soleil, Fox Searchlight’s Wild) and world-renowned personalities and leaders (President Barack Obama, LeBron James, President Bill Clinton).
The company is the world’s only full spectrum VR studio, showcasing end-to-end creative and technological know-how and proprietary tools within one company—including proprietary best-in-class spherical 3D camera systems, production and post-production software and processes, and specialized audio capture, design and processing through its Headspace Studios division.
Headquartered in Montreal, Canada with offices in Los Angeles, CA, Felix & Paul Studios has a highly experienced team of over 50 VR specialists and is backed by Comcast Ventures, the Phi Group, LD Ventures and Caisse de Depot et Placement du Quebec.
About Fox Innovation Lab
The Fox Innovation Lab at Twentieth Century Fox is a research and development center established to drive the advancement of groundbreaking technology and new consumer experiences across all platforms and distribution models. The Lab works closely with production, marketing and distribution across all 20th Century Fox divisions as well as key external partners to advance next generation technologies including 4K Ultra HD with high dynamic range, mobile content experiences, and virtual, augmented and mixed reality, all featuring immersive audio. The Fox Innovation Lab serves as a research hub, demonstrating and testing technologies with consumers throughout the development process to obtain qualitative data and hands-on feedback in order to bring innovative and premium products to market.
Kayla Reuben, Felix & Paul Studios, http://www.felixandpaul.com, +1 323-822-4846, [email protected]
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