Liquidus Acquires Cofactor from TEGNA

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Deal Positions Liquidus for Growth in Retail/CPG Vertical

Combining the pioneering technology of both Liquidus and Cofactor will create huge, new opportunities for us as a growing company. Our visions were aligned which I believe will make the transition seamless and efficient. We’re very, very excited.

Chicago-based digital marketing solutions provider, Liquidus Marketing, announced today it has acquired ShopLocal LLC, which has been doing business as Cofactor, from TEGNA Inc., a digital and media company. Cofactor is a digital marketing company that connects online and offline shoppers across all channels and devices.

Liquidus CEO, Todd Holmes, believes this is a strong business move, “Combining the pioneering technology of both Liquidus and Cofactor will create huge, new opportunities for us as a growing company. Our visions were aligned which I believe will make the transition seamless and efficient. We’re very, very excited.”

Terms were not disclosed.

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Melissa Maxwold
@Liquidus
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Liquidus Marketing
since: 06/2010
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