Money on the Line: Prepares to Help Families Use Flexible Spending Account in Crunch Time

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As the Flexible Spending Account deadline looms, millions of Americans risk losing hundreds of dollars.

There's a bit of panic realizing that you could lose $100, or maybe even $1,000.

Millions of dollars could be considered forfeit as of January 1st. Due to the “use it or lose it” nature of most Flexible Spending Accounts (FSAs), any funds left unspent at the end of 2016 could be lost, leaving many families with out-of-pocket costs for expenses that may actually be covered by FSAs., an online designer eyeglasses retailer, is making even more expert opticians available this season to make sure customers get the most out of their FSA before the fast-approaching deadline.

A Flexible Spending Account, or FSA, allows an employee to set aside pre-tax funds to be available for a number of qualified out-of-pocket medical expenses. As the money is not taxed, a FSA can save many people more than $600 per year; however, funds left unspent at the end of the year are often kept by the employer. New rules have gone into effect that may allow either $500 to carry over or a grace period until March 15th, though employers are not required to provide these exceptions. With the deadline on many plans quickly approaching, the more than 14 million Americans that participate in a FSA must now use it or lose it.

Prescription eyeglasses and sunglasses, frames, and contact lenses are eligible to be purchased with tax-free FSA dollars. is staffed by expert opticians to help guide customers in every step of their purchase. From checking prescription details, helping to find the proper fit or best style, and more; their skilled advice is available to customers as they scramble to use their FSA dollars before they expire. Most people don't have the time to visit a store or Optometrist, so has significantly increased staff on hand to help those who are in a rush to meet the deadline.

”We get a lot of upset and frustrated people reaching out to our service representatives. There's a bit of panic realizing that you could lose $100, or maybe even $1,000," said Alan Ekery, Master Optician. “That’s why we are making even more experts in optometry available to help customers understand what eyecare related expenses are eligible and how to get reimbursed.”

FSA dollars can help customers cover the cost of new frames, get a spare pair of eyeglasses to have around, stock up on contact lenses, or update their look for the new year -- without out-of-pocket spending.

Customers have more flexibility in regards to time; shopping online means that they will not need to visit a store or optometrist’s office during regular business hours. is available 24/7 and makes spending remaining FSA dollars more convenient for busy families that are unable to rearrange their schedules. Any orders placed before 11:59 pm (CST) would be within the deadline. accepts FSA debit and Flex cards; funds from an FSA can be used to purchase eyewear, regardless of vision insurance coverage.

Started in 1996, was a pioneer – the first website to offer prescription glasses online. Today, we are proud to provide the largest assortment of authentic designer eyewear in the world, with over 250 brands like Ray-Ban, Prada, Oakley, and Versace.’s customer service team is made up of expert opticians, many with more than 20 years of experience, who ensure every customer is given the same care and attention as in a brick and mortar store. For more information on prescription eyeglasses and sunglasses, please visit, or call one of’s expert opticians at 1-800-248-9427.

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Meredith Daniels
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