IT teams and their business counterparts ... must work together today for effective digital transformation to take place.
CHICAGO, Ill. (PRWEB) August 18, 2016
Liferay, which makes software to create digital experiences on web, mobile and connected devices, today announced its annual Liferay Symposium North America, which will be held September 26 and 27 in Chicago.
IT teams and their business counterparts at the intersection of technology, marketing and customer experience must work together today for effective digital transformation to take place. Liferay Symposium creates an opportunity for technical and business professionals to come together and learn ways to move forward in their strategies for digital transformation, data-driven customer insight, omnichannel customer experiences and integration. Attendees will hear from Liferay technology and digital marketing experts, strategize with like-minded leaders who are embracing customer-first business practices, and learn how to use Liferay Digital Experience Platform (DXP) to deliver exceptional experiences that advance their digital strategies.
With the recent launch of Liferay DXP, this year’s Liferay Symposium has much to offer attendees including a booth showcasing the platform’s single customer view and campaign management features applied to a financial services scenario. In addition, technical talks will inform attendees on using Liferay DXP for creating personalized content experiences, the value of modular systems, integrating with today’s popular front-end frameworks and more. Liferay Symposium will also features a keynote from Forrester analyst Mark Grannan, whose research focuses on digital experience solutions that drive better engagement with customers, and case studies from customers Copa Airlines, Coach, Mount Sinai Health System and QAD.
“Liferay Symposium is an important industry event for businesses looking to connect with others looking to digitally transform their businesses while learning new ways to better serve their customers, employees and partners,” said Brian Kim, Chief Operating Officer for Liferay.
Register for Liferay Symposium North America at liferay.com/northamerica2016/register.
Find another Liferay Symposium or event in your region at liferay.com/events.
Liferay makes software that helps companies create digital experiences on web, mobile, and connected devices. Our platform is open source, which makes it more reliable, innovative and secure. We try to leave a positive mark on the world through business and technology. Companies such as Adidas, Carrefour, Cisco Systems, Danone, Fujitsu, Lufthansa Flight Training, Siemens, Société Générale and the United Nations use Liferay.