PHOENIX, Arizona (PRWEB) September 06, 2017
Informa, one of the world’s leading knowledge providers to individuals, businesses and organizations, recently announced its Global Health & Nutrition Network brands are finalists in seven categories in the 2017 FOLIO: Eddie & Ozzie Awards program.
The Eddie & Ozzie Awards are presented by FOLIO:, a resource serving the entire magazine and online media industry, with segments for business to business, consumer, custom and association. This prestigious awards program recognizes the best in magazine media editorial, garnering more than 2,000 entries and bestowing 150+ awards.
The categories Informa placed as finalists include:
B2B Full Issue – Supply Chain/Product Development: Natural Products INSIDER’s September/October 2016 issue - INSIDER’s September/October 2016 print issue covers a range of topics important to marketers, manufacturers and formulators of health and nutrition products. In addition, as official media for SupplySide West, the world's largest trade show of professionals in the health and nutrition marketplace, INSIDER’s September/October 2016 issue previews the October event, calling out educational offerings at SupplySide West that align with the content of the articles, and includes contributions from scheduled speakers.
B2B Single Article/Series of Articles – Supply Chain/Product Development: Natural Products - INSIDER’s look at the Trump administration’s effect on the supplement industry - This series of four articles studied the potential impact of the Trump administration—and his nominees to lead regulatory agencies—on the dietary supplement, or natural products, industry. By examining how the Trump administration’s policies could influence regulation of dietary supplements, the articles were designed to help C-level execs balance their need for innovation with regulatory compliance.
B2B Standalone Digital Magazine: Natural Products - INSIDER’s Science of Sports Nutrition Issue - The Science of Sports Ingredients digital issue offered INSIDER readers several important takeaways for their business development, including the emergence of cognitive function ingredients for sports supplements and the potential impact of the new Trump Administration on the industry. To strengthen the value for readers, the issue includes input from the International Society of Sports Nutrition (ISSN).
B2B Podcast: The Healthy INSIDER Podcast 43 on Expo West/Engredea 2017 Trends is a finalist, as well as the SupplySide West Series on Contract Manufacturing - The Healthy INSIDER Podcast provides insight from thought leaders in the industry. The first finalist features Heather Granato, vice president of content, Sandy Almendarez, editor-in-chief of INSIDER, and Rachel Adams, managing editor, discuss the trends around science-based ingredients being formulated into innovative finished products that were observed at the market-leading Natural Products Expo West & Engredea 2017 events. The second finalist covers a series of podcasts in which INSIDER editor in chief Sandy Almendarez interviews five experts in contract manufacturing, a practice where supplement brands use a third party to formulate, manufacture and package their products.
B2B Website – Supply Chain/Product Development: Both Natural Products INSIDER and the new Food Insider Journal sites are finalists - Natural Products INSIDER focuses on the application of science-based ingredients that drive innovative and compliant products for the consumer market. Crucial information is delivered in a variety of ways—including blogs, podcasts, infographics, image galleries and longer-form downloadable digital magazines, reports and articles—to ensure the context meets the audience’s needs. Food Insider Journal, launched in March 2017, targets food and beverage brands developing and marketing innovative clean-label products for the consumer space. Robust content includes a monthly digital journal, expert blog contributions, videos, presentations and infographics.
Custom – Visual Storytelling: Ashwagandha Advantage, developed with Ixoreal Biomed - For two years, Informa has worked closely with Ixoreal Biomed, the suppliers of KSM-66 Ashwagandha, as the title sponsor of the SupplySide West trade show. The custom website, launched in February 2017, is designed to offer rich content around the Indian botanical ashwagandha, and uses visual tools such as videos, infographics and galleries to support audience engagement. This includes a video documentary, “Ashwagandha: Adaptogen of Today,” filmed on location in India, to explore this Ayurvedic herb.
Custom – Site Design: Ashwagandha Advantage, developed with Ixoreal Biomed - Ashwagandha Advantage, sponsored by KSM-66 Ashwagandha, was developed to deliver information on this Ayurvedic botanical. The content anatomy includes digital magazines, reports, blogs, infographics, galleries and videos. All content has a similar look and feel, and was developed collaboratively between the web department, media/art department and content team. The logo was designed to symbolize the synergy and global reach of ashwagandha, supporting the information focus for the site.
Heather Granato, vice president of content, Informa’s Global Health & Nutrition Network, commented: “The recognition from FOLIO: across so many categories illustrates the commitment to excellence and dedication to the industry that the entire Informa team displays on a daily basis. From editorial and design to web development and marketing services, every department is invested in bringing information to our audiences in a way that meets their needs and helps them build their businesses.”
Danielle Dunlap, vice president of marketing services, Informa’s Global Health & Nutrition Network, added: “FOLIO’s recognition of our newest endeavors in the field of podcasts and our ongoing site development with the launches of Food Insider Journal and Ashwagandha Advantage is especially rewarding. The successful logistics for custom sites depends on excellent communication and support of clients’ needs and this is reflected by our nominations.”
The winners and honorable mentions will be celebrated at a luncheon on Oct. 11, 2017, in New York. A full list of finalists is available online.
About Informa: Informa is a leading business intelligence, academic publishing, knowledge and events group. We help customers in hundreds of professional, commercial and academic communities connect and learn, and create and provide access to content and intelligence so they can work smarter and make better decisions faster. The Global Health & Nutrition Network is part of Informa Exhibitions, which delivers around 200 trade and consumer exhibitions annually around the globe. For more information visit http://www.informa.com.